Kiwi TV switcheroo strikes again as Maher joins MediaWorks

  • Marketing
  • April 9, 2012
  • StopPress Team
Kiwi TV switcheroo strikes again as Maher joins MediaWorks

Following in the footsteps of Jason Paris, who shifted from TVNZ to take up the role of MediaWorks TV chief executive, TVNZ's director of sales and marketing Paul Maher has switched sides after almost two years to become the new chief executive of television at MediaWorks. But that's not all he'll have on his plate, because as well as leading TV3, TV3+1, FOUR and C4, he will also assume the responsibilities of the outgoing director of sales for MediaWorks TV, Linda Farrelly. 

“Paul’s drive and astute knowledge of this marketplace, together with his passion for television, make him the perfect Chief Executive for MediaWorks TV," says group managing director Sussan Turner. "His appointment further strengthens our top-notch television executive team, and I welcome him to the MediaWorks family.”

Paul Maher says: “I am passionate about television having worked as a seller and buyer for over twenty years. MediaWorks TV has great brands, a fantastic schedule, and added to that, people who are really passionate about delivering winning content solutions to New Zealanders and New Zealand brands. It’s a dream job.”

Prior to his most recent role at TVNZ, Maher had an international career with Starcom MediaVest Group, including the roles of chief executive for North Asia Starcom MediaVest Group and managing director for Starcom Hong Kong. He also co-founded Starcom NZ and is a former general manager of TVNZ agency sales.

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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