Kiwi duo chosen as Yahoo Digital Stars, remaining spots go to Aussies

  • Awards
  • May 1, 2014
  • StopPress Team
Kiwi duo chosen as Yahoo Digital Stars, remaining spots go to Aussies

For the first time in the three-year history of the competition, Kiwi and Aussie entrants went head to head as they vied to be selected as one of Yahoo’s Digital Stars. And while our neighbours across the ditch dominated proceedings by taking seven of the nine available spots, employees from two Kiwi agencies placed among the winners.

Ikon’s communications planner Meei Chai and OMD Wellington’s senior digital planner Will Innes were both singled out at the competition, which recognise the best up-and-coming talent in the media agency arena.

“Yahoo Digital Stars is a fantastic opportunity for local talent to be judged alongside our trans-Tasman counterparts. The awards have emerged as an important recognition programme for young digital media planners and buyers and this year the number and quality of entries Yahoo received has been outstanding. The overall quality demonstrates what strong media talent we have in New Zealand and certainly made our job hard in determining the winners,” said Yahoo New Zealand’s general manager of sales Louis Niven.

In addition to winning a place on the coveted list of Digital Stars, Chai and Innes will also be rewarded with access to the Mumbrella360 conference in June, with the prize including a trip to Sydney, a networking dinner with senior Yahoo7 and Yahoo New Zealand staff and a photo shoot for professional headshots.

Full list of winners:

Isaac O'Leary from New South Wales, Australia, at PHD
Mark Ryan from New South Wales, Australia, at Maxus
Courtney Grant from New South Wales, Australia, at MediaCom
Cameron Law from Queensland, Australia, at Ikon Communications
Sarah Forte from Victoria, Austrailia, at Mindshare
Rory Simmance from Victoria, Australia, at Mitchells
Paula Greten from Western Australia at Carat
MeeiChai from New Zealand at Ikon
Will Innes from New Zealand at OMD Wellington

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Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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