KFC busts a move for Kiwis to follow

  • Advertising
  • November 1, 2016
  • StopPress Team
KFC busts a move for Kiwis to follow

KFC took a break from promoting its buckets of chicken recently, instead encouraging Kiwis have a boogie in a 'Hungry Moves' competition inspired by a smooth-moved cleaner.

In August, KFC launched the 'Finger lickin' good dance moves' TVC, via Ogilvy, featuring Gary the cleaner dancing around to Eric Carmen's Hungry Eyes.

Using the floor polisher as a dance partner, Gary prances it across the floor, gives it a spin, attempts a lift and even mounts the machine.

Since then, KFC has been encouraging fans to show off their moves to win a year's supply of KFC, in a 'Hungry Moves' competition via its Facebook page.

Each week, a video of Gary doing a different move was shared on the page and fans were challenged to give it a go and out-dance Gary.

As well as the grand prize of a year's supply of KFC, there were also five $50 KFC vouchers on offer for those who gave it a go.

To pick the ultimate winner, the entry videos were shared on a Hungry Moves website for Kiwis to vote and Will, the moped riding superstar, took it out.

In other KFC news, the fast food chain has signed on for another two years of backing Surf Life Saving New Zealand.

The Colonel has been backing Surf Life Saving New Zealand since 2012, and will continue to do so for the next two years at least. So far it has raised $750,000 for the charity by donating $1 from every bucket of chicken sold.

The announcement of the re-signing came in a TVC featuring surf lifesavers hitting the waves out of the water by skateboarding through a tarpaulin pulled up like a big pipe. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

The Radio Connection

The Radio Connection

What does voice technology, smart speakers, 5G and the connected car mean for audio and radio?

Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit