The installation of a giant billboard, in 12 seconds

  • Video
  • August 20, 2013
  • StopPress Team
The installation of a giant billboard, in 12 seconds

Got 12 seconds? Then you’ve got time to check out a time lapse of Nespresso’s new billboard, printed and installed by Boston Digital and OnDigital.

The billboard is now up in Newmarket, Auckland, to celebrate Team New Zealand's efforts as they compete for the America's Cup in San Francisco. It'll stay there to salute the team until the end up the tournament.

It's printed on crease-free, heavy satin, and Boston Digital also printed matching windows graphics and carrybags.

Large-format printing company Boston Digital made this time lapse video withe the help fo video production company OnDigital.

If you’ve got a little bit longer, you can take a look at some of the companies’ other work with Nespresso. 

Boston Digital and OnDigital are owned by Image Centre, which also owns StopPress.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit