From Rico with love: Air New Zealand's Australia Day message

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  • January 25, 2011
  • StopPress Team
From Rico with love: Air New Zealand's Australia Day message

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2010 was a pretty damn good year for Air New Zealand and, whether it was picking fights with magazines, dreaming up the next borderline marketing campaign or collecting one of its many prestigious awards, there was certainly never a dull moment. Having recently snapped up a sizable stake in Virgin Blue, won a Wallpaper Design Award for its snazzy premium economy spaceseats and, after more than four years of design and development, taken delivery of the first big Boeing bird to be fitted with the much-drooled over economy sky couch, dullness has been avoided at the start of 2011 as well. But what about that strange furry Count von Count-esque spokesbeast Rico, we hear you ask. Well, he has been busy travelling the world, offending and delighting in equal measure. And his latest polarising performance for Australia Day, once again created by .99, seems to have continued that trend.

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Whittaker's divides the court of public opinion – but all for a good cause

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  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

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