Four to the floor

  • TVC
  • June 14, 2011
  • Ben Fahy

We're taking the politically correct NCEA approach today. So we've chosen four winners.

Youtube Video

Who's it for: NZTA by Clemenger BBDO and Film Construction

Why we like it: It's funny because it's true. Nice to see NZTA using a bit of humour to get a serious driving message across to parents. And also nice to see a big lustrous ginger beard and the use of a jetpack.

Youtube Video

Who's it for: Pams by Barnes, Catmur & Friends and Assembly

Why we like it: The first ads in the series were cute, quirky, well-made and humorous. So's this one for winter. And, unlike the recent BP ad, it's got some sick poetic flow too.

Youtube Video

Who's it for: Weet-bix by Saatchi & Saatchi and Finch Company

Why we like it: The All Blacks will be everywhere this year, so there's a real and present danger of rugby overkill. But this ad, which is based around a nice insight into the psyche of sport loving Kiwi kids, gets it about right.

Youtube Video

Who's it for: ETA Kettles by Assignment Group and Curious

Why we like it: It's hard not to like the old talking stomach routine. And here's another one.

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Getting in on the action: Eli Smit on his Ground Breaking Podcast

  • Media
  • January 17, 2019
  • Elly Strang
Getting in on the action: Eli Smit on his Ground Breaking Podcast

It’s not often you stumble across a nine-year-old hosting a business podcast, but then again, most nine-year-olds aren’t like self-proclaimed budding entrepreneur Eliah (Eli) Smit.

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