From NZ Life & Leisure'sInsider's Guides to NZ Rugby World'sFirst XV, magazine publishers are creating more one-shots and brand extensions than they perhaps needed to in the past. And following on from the success of the 2011 special issue Everyday Dish, which has sold "heaps", according to Tangible publisher John Baker,the Dish team has sifted a few more ingredients and moulded it into Baking Dish.
Capitalising on the massive interest in baking at present, Baking Dish will be a dedicated publication featuring Dish baking recipes and guidance and tips to help ensure they work every time, from pitfalls to avoid to the best shaped rolling pin to buy to sure-fire Lemon Tarts or Baby Chocolate and Coconut Cakes.
Baking Dish goes on sale on September 10. And for all you baking fiends out there, you can get a discounted copy for just $12 here.
The tail end of 2018 brought with it some major announcements between media companies and the booming out-of-home market. Nearly two months since NZME and Go Media enacted their partnership and MediaWorks and QMS Media announced their proposed merger, we have a chat with media agencies to see whether the latest developments are a sign of things to come.