The Radio Bureau’s August ORCA winners have been announced and DDB has taken its second gong of the year, with Joe Hawkins and Dave Brady, who were were finalists in the 2009 Grande ORCAs for the National Foundation for the Deaf ads, getting the nod for their self-referential Lion Nathan – Stella Artois Légère campaign.
Dave BradyThe August judges were Philip Andrew from Clemenger BBDO in Wellington, Peter Ogden, ECD from JWT, and Phil Yule from The Voicebox.
The judges commented: “Good production values and nice observation of the brand name mispronunciation” and “Nice and simple with a subtle send-up of itself at the end.”
You can listen to the winning radio gems here.
