Building, living and crashing

  • TVC
  • March 6, 2012
  • Ben Fahy

Youtube Video

Youtube Video

Who's it for: PlaceMakers by JWT NZ and Exposure

Why we like it: Like a nature documentary—but with tradesmen as the focus. A classy reality advertising campaign that shows the nuances of the building site very well, portrays the builders as craftsmen who like to whistle while they work, and positions PlaceMakers as a business that fully understands its customers.

Youtube VideoWho's it for: Toyota by Saatchi & Saatchi and Flying Fish

Why we like it: It's fairly earnest, as car ads often have a tendency to be, and it's a big departure from the playful patriotism of recent Toyota classics, but it's beautifully shot, it's filled with an array of evocative Kiwi images, it has a nice interactive component and, as one StopPress commentor accurately pointed out, it's watchable. Extra points for the reference to 'full moon'.

Youtube Video

Who's it for: NZTA by Clemenger BBDO and Finch

Why we like it: With most car brands pushing safety as a selling point, it's fair to assume some drivers have a false sense of security about just how safe they are. And this graphic but impressive ad, which is about as far as you can get from Ghost Chips, aims to hammer that message home.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

MKTG announces Kimberly Kastelan as general manager

  • Advertising
  • February 15, 2019
  • StopPress Team
MKTG announces Kimberly Kastelan as general manager
Fleur Skinner, Kimberly Kastelan

Kimberly Kastelan is the new general manager MKTG in New Zealand, a promotion from her previous role as the agency's group account director. The appointment follows Fleur Skinner’s resignation.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit