Ads of the Week: 16 July

  • TVC of the Week
  • July 16, 2019
  • StopPress Team
Ads of the Week: 16 July

Who's it for: Mercer KiwiSaver by Tenfold

Why we like it: Stan, tell me more about your KiwiSaver habits, please. It really felt like he was going to break into song at some point during this spot, yet sadly, the recording studio and instruments are just a tease. Oh well, hopefully this ad will encourage more people to consider putting money into their KiwiSavers.

Who's it for: Drive Go (NZTA and ACC) by Strategy Creative

Why we like it: If only a quick watch of a 2D birds-eye-view video really could teach you how to parallel park, it would have saved a lot of cold sweats and nervous yelling back in my day. This ad does an excellent job of showing just how much pressure you feel like you're under when attempting to parallel park though. A word from the wise for this kid, the bright lime green car really doesn't help you look inconspicuous, though.

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Advertising Week APAC 2019: Is Facebook good for the world?
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Advertising Week APAC 2019: Is Facebook good for the world?

At the end of last month, advertising executives strolled around Sydney’s iconic Luna Park for Advertising Week APAC, attending workshops and seminars from global industry leaders on topics ranging from mental health to the future of media. Georgina Harris attended the annual conference where Facebook’s vice president of partnerships, Ime Archibong, spoke about social responsibility, the danger of a single story and the power of technology.

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