Ads of the Week: 11 June

  • TVC of the Week
  • June 11, 2019
  • StopPress Team
Ads of the Week: 11 June

Who's it for: Meridian by BC&F Dentsu

Why we like it: Meridian probably couldn't do this ad with a woman, because women could easily prioritise this situation in a moment (we don't make the rules!). However, it's great to see a jandal wearing, ice-cream wielding man is so passionate about protecting the environment – a cause we can definitely get behind. A little bit of poetic licence is used here, as it's hard to imagine a plastic bag drifting through the wind (thanks, Katy), waiting for all the obstacles in this man's path. Still, a worthy message.

Who's it for: Lotto NZ by DDB

Why we like it: Bold of Lotto to assume New Zealanders don't enter the game week after week in a misguided attempt at extravagant personal wealth. Bold we say! But, we do get it. Clearly, Lotto NZ has a not-too-shabby upside for society: 100 percent of profits support more than 3000 New Zealand causes. So there is that. To be fair, Lotto has a really nice cross-section of society all in one spot, and it's always lovely to see people helping others, no matter what they're doing it for.

Who's it for: Ford by BBDO New Zealand

Why we like it: Those who keenly follow our top picks for ads will know that here at StopPress we're absolute suckers for when brands use archive footage to track the origin story of their product. We won't tell a lie, that is absolutely our niche. So Ford really hits the nail on the head here. Automakers have the added bonus of their histories generally coinciding with the history of film – ah serendipity! Anyway, this is a great ad – it picks out some of the most iconic moments of the 20th century and makes them relevant to Ford. The only suggestion we would make is maybe a wee gargle for the narrator to sort out that croaky voice, or, at the very least, a lozenge. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Whittaker’s wins May’s Ad Impact award

  • Ad Impact
  • June 19, 2019
  • StopPress Team
Whittaker’s wins May’s Ad Impact award

The month of May saw some really strong TV ad creative, but Whittaker’s has surpassed the competition to win the Colmar Brunton Ad Impact Award.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit