Ads of the Week: 11 April

  • TVC of the Week
  • April 11, 2017
  • StopPress Team
Ads of the Week: 11 April

Who's it for: Westpac by FCB*

Why we like it: Romance can be a tricky thing, so who knew all it took was a bit of spare change? As Daniel's spare $19 serves as the catalyst for a series of extremely fortunate events, the ad lends itself to some interesting imagery and some short-lived rhyming between the words 'date' and 'Kate'.

Who's it for: David Reid Homes by EightyOne

Why we like it: Hundreds of paper models were constructed for this 30-second spot, but the effort was worth it as it's quite mesmerising to watch. Stop motion animation isn't the most ground-breaking cinematic technique, but its use in this spot is fitting to the gradual construction of a house before the big reveal at the end.

Who's it for: Testicular Cancer New Zealand by FCB

Why we like it: Asking people to participate in a campaign is risky, but given the current #fitspo trend it's a clever way to engage the audience. Also, no matter what age, we're sure there wouldn't be many people who stick their noses up to the chance to draw a cheeky penis and testicles. And for those who aren't inclined to workout, a quick scroll through the campaign's website to see the drawings still tickles our puerile senses nonetheless.

*Correction: this story previously incorrectly stated the creative was developed by DDB. It was, in fact, developed by FCB. 

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Social responsibility: Facebook in the aftermath of the Christchurch mosque terror attack
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Social responsibility: Facebook in the aftermath of the Christchurch mosque terror attack

Friday 15 March started out as a day of hope in New Zealand. Social media was awash with posts, images and stories about the nation’s teenagers taking to the streets to demand action on climate change. Tens of thousands of school students took part in the demonstrations, which stretched the length of the country from Southland to the Bay of Islands. However, by late afternoon, social media was filled with a completely different nationwide movement: an outpouring of grief about the Christchurch mosque terror attack.

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