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2019 Winners
Supreme Award sponsored by TVNZ
DB Breweries, Reviving a Legend – Tui’s Stepchange Into RTDs
Individual Awards
Marketing Hall of Fame sponsored by TVNZ
Philip Poole
Marketer of the Year sponsored by oOh!media
Jo Mitchell
Rookie Marketer of the Year
Emily Thorn
Sector Awards
Automotive
Subaru of New Zealand, Subaru Forester
B2B
Fisher & Paykel Healthcare, SleepStyle
Consumer Products & Services
Tower Insurance, Tower Undo
Fast Moving Consumer Goods sponsored by BrandWorld
DB Breweries, Reviving a Legend – Tui’s Stepchange Into RTDs
Financial & Banking
Kiwibank, Kiwibank Created a Movement
Healthcare/Beauty
BLIS Technologies, ThroatGuard PRO: Re-calibrating a Failing Brand
Media/Publishing sponsored by Nielsen
The Edge – MediaWorks, Where is The Edge Safe House
Not-for-Profit
NZ AIDS Foundation, Ending HIV in Aotearoa by 2025
Public Sector
Health Promotion Agency / Te Hiringa Hauora, 2018 FAST (Stroke) Campaign
Retail sponsored by The Radio Bureau
Mitre 10 (New Zealand), Mitre 10 Airpoints Redemption Programme
Technology
Fisher & Paykel Healthcare, SleepStyle
Travel/Leisure
All Blacks Tours, Play Advantage
Utilities/Communications
Meridian Energy, Meridian: Declaring War On Norway
Excellence Awards
Best Brand Extension/Innovation
DB Breweries, Reviving a Legend – Tui’s Stepchange Into RTDs
Best Brand Transformation
DB Breweries, Monteith’s Brewing Co
Best Collaboration
Safe Kids in Daily Supervision and Nestlé New Zealand, sKids FoodStorm & NHAK Collaboration
Best In-House Marketing
Engineering New Zealand, Wonder Project
Best Internal Marketing Strategy
Tonkin + Taylor, Tonkin + Taylor Internal Communications: Re-engineered
Best Marketing Communications Strategy sponsored by Insight Creative
Skinny, Get the Skinny!
Best Marketing on a Shoestring Budget
All Blacks Tours, Play Advantage
Best Purpose-Driven Marketing Strategy
Strategy, Kiwibank, Kiwibank and I Am HOPE
Best Use of Customer Insight/Data sponsored by Data Insight
Flight Centre New Zealand, The Little Christmas Nudge – Flight Centre
Best Use of Sponsorship
Kiwibank, Kiwibank New Zealander of the Year
Long-Term Agency Partnership
J H Whittaker & Sons, J H Whittaker & Sons and MBM
Long-Term Marketing Excellence
J H Whittaker & Sons, Good Honest Chocolate Since 1896