Māori Television has appointed its acting chief executive Shane Taurima, a veteran broadcaster and former Māori Party candidate, to permanently take over the role.
The former broadcaster led the network's strategic plan as the acting chief executive last year.
Mr Taurima has 25 years experience as a broadcaster for radio and television in Māori and mainstream media.
He was also the former head of Television New Zealand's Māori and Pacific unit, and the press secretary for former Māori Development Minister, Te Ururoa Flavell.
He contested Tāmaki Makaurau for the Māori Party in the 2017 election.
Mr Taurima told Māori Television it was an exciting opportunity.
"I have spent the last seven months working closely with the amazing people of Māori Television and I am very excited that I get to continue to do that," he said.
"Our role is to promote and protect te reo me ngā tikanga Māori by telling great Māori stories ... I look forward to working with the team, the wider sector and new partners to explore exciting and new opportunities for Māori Television and the revitalisation of te reo me ngā tikanga Māori."
This story was originally published on Radio New Zealand.