Howdy partners: rebranded Sugar welcomes another ex-Ogilvy staffer

  • movingsshakings
  • September 4, 2012
  • StopPress Team
Howdy partners: rebranded Sugar welcomes another ex-Ogilvy staffer

The newly renamed and rebranded Sugar & Partners has enlisted Ogilvy's creative director Dave Nash as its new creative partner, where he will work with recently appointed creative partner and ex-Ogilvy colleague Damon O’Leary.

“Dave and I worked closely together in my last year at Ogilvy and produced award-winning campaigns for Kiwibank and Powerade. Dave’s digital nous complements my background and will give the agency and our clients real digital firepower," says O’Leary. 

O'Leary has also promoted Wictoria Markula to head of content in an integrated producer role.

Markula has worked as a TV producer at Saatchi & Saatchi San Francisco as well as in her native Sweden, but in recent years has specialised in online content.

“Having someone of Wictoria’s calibre to head up our content production team is invaluable. Plus, she brings international creds to the agency’s offering. However, no ABBA is allowed on Spotify.”

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Whittaker's divides the court of public opinion – but all for a good cause

  • Advertising
  • February 22, 2019
  • Caitlin Salter
Whittaker's divides the court of public opinion – but all for a good cause

On Monday, Whittaker’s launched its latest novelty chocolate-lolly mash up with a chocolatey answer to retro bakesale treat coconut ice. The Coconut Ice Surprise chocolate has a twist though, 20c from each block goes to Plunket – a charity which New Zealanders agree is a worthy cause. However, to relate the chocolate to the charity, Whittaker's has built the campaign around baby gender reveal parties, causing a backlash from the public who argue gender norms have expanded beyond blue for boys and pink for girls.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2019 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit