Amongst the glitz and glamour of winning golds, the standout at the Beacons has to be Media Agency of the Year… this award goes far beyond campaign winners… it celebrates excellence across all facets of the business and is a clear statement of being THE place to work.
So dust off those CV’s… we are looking for an Account Director, Account Managers, Senior Digital Planners and a Media Trader to consolidate new business gains.
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Imitation is the sincerest form of flattery.
Who do we send the bill to. Nick or James?
I don’t get it. What’s the passing of the years got to do with the offer, is the kid a South African?
https://www.youtube.com/watch?v=_Qt0SUvIaXE what a blatant rip.
I don’t get it. Where’s the white can?
I saw this last night and it's terrible. Encouraging kiwis to bet against the ABs is so counter to the spirit of NZ in the lead up to the cup.
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Who's it for: Clemenger BBDO and Warmer Kiwi Homes
Why we liked it: Wholesome. That one word could sum up this whole ad. This family scene is a perfect example of the banter that is experienced with a small child. Do you need this? No. Are you sure? Yes. Are you very sure? Yes. I've had about eight similar conversations with every child in my family. It's a witty way to show that spending less time trying to heat your family ultimately means more time spent with them enjoying the little things.
Who's it for: EightyOne and Powershop
Why we liked it: This ad is a clever play on an electrical attraction that made me moderately uncomfortable. Called ‘A power company you can love’, the campaign features the young woman talking about her relationship with the big pink blob. They met online, have been together for three years, and while it’s not your typical relationship, it works for them.
Love can come in many shapes and sizes, sometimes that shape can be an 8 foot, neon pink glowing blob. Love is love.
Who's it for: Vodafone
Why we liked it: Vodafone did not need to play us like that. It was an unnecessary emotional rollercoaster that ripped out my heart just to tell me 5G is here. This message could have been portrayed without the manipulation, tears, and straight depression that comes from being forced to think a dog is dying. Yes, cinematically impressive and gripping, cruel all the same. For those equally upset, check out this handy site to see if a movie or ad you're about to watch has a dog that dies.
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