MediaWorks is the home of powerhouse brands, among the likes of Mai FM, The Edge, The Rock, George FM, More FM, The Sound, Magic Radio and many more of New Zealand's leading radio brands. Through these brands we connect, influence, entertain and inform more Kiwis than any other media company.
We are currently on the hunt for a Senior Radio Planner to join our Planning Department here at MediaWorks. This is the perfect opportunity for an experienced Radio Strategist or Senior Media Planner to flex their skills in New Zealand's largest radio company and grow their career.
Working with the Head of Radio Sales, this position is all about complex levels of radio planning, new product evaluation, competitor analysis, the development and implementation of policy including yield analysis. In this role you will be a key part of the MediaWorks Radio Team, devising new products and assisting all parts of the MediaWorks radio business. You'll also get to utilise your strong analytical skills, to gain a deep understanding of available data, with which to create insightful bespoke media solutions for our vast portfolio of clients.
To really nail this role you'll need to be proficient in the use of GfK Probe, Nielsen products and other advertising and marketing research tools. You've already had at least 5 years' previous radio or media planning experience and you've got pretty exceptional research and mathematical abilities with the ability to read, decode and interpret information and data to make compelling explanations.
We're looking for someone who's overflowing with initiative, is self-motivated, results-driven, and can be counted on to exceed goals. You're not someone who is deterred by high expectations or a challenge. Whilst Mediaworks is a fun and exciting workplace, we also expect high standards of work, and we're a very fast paced environment, so being malleable and adaptable is a must.
If you have a strong Media, Marketing, Research, Analytical or Mathematical background we want to hear from you. Apply now and include a brief cover letter outlining why you'd be great for this role.
Here are a few things you need to know about us:
- At MediaWorks, we recognise that to be the most innovative company, we must also be the most diverse. We are committed to creating an environment where all employees are included, are treated with dignity and respect and are in a position to contribute to our future success.
- We operate an in house recruitment model and have formal partnerships with JobMedia & Emergent. We appreciate that you respect our partnerships and refrain from any form of candidate presentation or introduction.
- Due to the fast-paced nature of MediaWorks, our vacancy close dates may be subject to change, so don't muck around and make sure you apply as soon as possible.
I wonder what happened here? How can an agency and client get it this wrong, when it's so obvious to everyone else that the energy/tone/idea isn't right? Yes a team can go down a rabbit warren sometimes and despite their ...
To be honest, I normally see the comments here as full of agendas and games, but in this case I think everyone would agree. What happened?! Instant Kiwi should be kiwi fun, not tedious yarns from weird NZers...
If you un-earthed hundreds of great stories about how people play, why didn't you tell them? These are dead boring. Tedious. Where's the excitement, the fun attitude, the prize?!
Where's the energy? The fun? Where's one of the hundreds of interesting stories you found? Because this is awful, tedious, lame and boring advertising - people just will not watch. Such a shame to see Instant Kiwi languish with this ...
Celebrating 30 years of Instant Kiwi by sucking all the fun and excitement out of the brand and telling the most tedious story imaginable.
I think that if I hear "Well Simon this is what we knowww" in that ridiculous voice, I might be tempted to do something nasty to my TV....
Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.
Use the ICG Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.
Interested in becoming a sponsor?
Contact Vernene Medcalf
Who's it for: ANZ by TBWA
Why we like it: It somewhat seems like ANZ is taking the credit for this bee's hard-working life. She's so versatile in her outputs, any workplace would certainly be lucky to have her. This worker bee doesn't just focus her talents on pollinating plants and making honey, she oversees the business end-to-end. From portraiture and packaging to serving and supervising non-edible alternative uses for her product – she's got you covered.
Who's it for: Queenstown Airport Corporation by Shotover Media
Why we like it: These days, air travel is an unavoidable modern drag peppered with delays, strict security and overpopulated airports. But there was a time when half the fun really was getting there and the very act of taking to the skies was an ambitious feat, one to cherish and don Sunday's finest for. This ad has old-timey energy, and it reclaims the aspirational vibes of a time when people looked to the sky and saw the potential to make anything possible. Of course, the backdrop of the Southern Lakes district doesn't hurt, either.
Who's it for: Genesis by Shine
Why we like it: We have the same lava lamp as that kid, and we can confirm it is a source of great joy. This ad has a nice premise and it does make us think about all the energy – good and bad – we have around us at all times. A wee side note though: for an ad with the tagline 'Everything is energy', it's confusing they didn't have the energy to capitalise their subtitles. Subtitles aren't the time to make stylistic decisions about the English language, this isn't conceptual poetry people.
Who's it for: Pet Refuge NZ
Why we like it: This is a side to domestic violence you may not have thought about before. New research from Women's Refuge reveals a huge number of women delay leaving abusive relationships because they fear what will happen to their beloved pets at the hands of their abusers. The research was based on a survey of nearly 1000 domestic violence victims and found that 41 percent of victims said they or their children had been focused to watch their pet be harmed by their partner. This campaign aims to raise awareness of the issue and drum up support to build the first Pet Refuge – a service to house animals when their owners leave violent homes. A very worthy cause indeed.
StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!