About the role
We're looking for a Creative to write outstanding commercial ideas with a digital focus and lead successful pitches responding to advertising briefs.
Develop and implement creative concepts for campaigns that help TVNZ's commercial partners utilise TVNZ platforms to engage audiences and deliver business results.
Join one of the most unique creative outfits in town and be at the forefront of the rapidly changing media landscape, shaping commercial campaigns with some of New Zealand's biggest brands.
You have experience in a variety of advertising/storytelling disciplines and your personal portfolio demonstrates a broad range of successful multi-platform advertising campaigns, with specific expertise in drumming up ideas in digital.
You know how to interpret the brief, articulate a great idea and bring it to life through words and imagery, then lead pitches that successfully sell in your vision to agencies and clients.
You have a solid understanding of the ever-changing media landscape and the role it plays in bringing your ideas to life and engaging customers.
You're a team player that thrives on collaborating with others and working in a commercial creative environment.
Production experience a bonus but non-essential.
Blacksand is a hotbed of creativity and craft. We look after production, post-production, content creation and design for TVNZ and advertisers. Blacksand is a fast-paced, buzzing environment made up of specialist artists and technicians. People who thrive here work well with a vision, are ready to roll up their sleeves, have a go and make things happen.
TVNZ is one of New Zealand's best known and most trusted brands. The diverse backgrounds, perspectives and skills of our people are our greatest strength and every day we join over 2 million kiwis wherever and however they want to watch our content. Whether we're breaking news, starting conversations, or simply putting smiles on faces, we're all about sharing the moments that matter to New Zealand communities, regions and people.
You're shrinking but your grand plan is to leverage your scale. That's why the pay these boys the big bucks, it's a council of great minds.
Why do we need more tourists when most of our best spots are full up with a never ending horde of people - to be honest we need to cap the numbers coming in?
You are a legend Andrew. Go well mate.
Simon, Rogan and team did a tremendous job. I believe the publisher shareholders have made the wrong call. Happy to be proven wrong but expect this will result in more spend going to the duopoly.
Yep. Sold off Ogilvy and Kantar and closed down designworks Wellington.
The big sell off is underway.
Use the ICG Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.
Interested in becoming a sponsor?
Contact Vernene Medcalf
Who’s it for: KiwiRail and TrackSafeNZ by DDB
Why we like it: Watching this spot definitely provoked a visceral reaction. And while watching the real-life footage is stressful, this ad implores people to think about the impacts of the near misses on the train drivers themselves. The half-crosses are also a clever nod to just how close these near misses could have been a fatality. Well done to DDB for making us remember the people for whom these situations stick with for a long time.
Who’s it for: Electric Kiwi, created in-house
Why we like it: We’ve all had those days – you get a flat tyre or forget your raincoat, or the cat runs away. However, a Kiwi attitude (and a free hour of power from Electric Kiwi) is there to get through those bad times with a smile on your face. We also love the cheeky, can-do nature of this ad as it's well-matched to Electric Kiwi's position as a challenger brand.
Who’s it for: Sealy of Australia by DDB
Why we like it: While this spot is for an Australian company, we enjoyed DDB’s deep-dive into mattress making for Sealy. With continuous camera movement, attention to detail and showcasing of technology, it illustrates what a surprisingly fascinating and innovating process making a mattress is.
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