Mitre 10 needs no introduction as a proudly New Zealand owned and operated business – you see us in almost every town in NZ through our MEGA, Mitre 10 and Hammer Hardware stores. And you have an opportunity to join our team!
This marketing position is within a busy, ever changing retail environment, so we are looking for someone who can carve their mark in an environment that is sometimes quite fluid and deadline driven. This is a role where you can really develop your reputation as an emerging star.
You will work closely with our Category Managers to create and deliver marketing campaigns and initiatives that optimise sales results, brand attribution and customer engagement.
This will see you develop a robust understanding of the home improvement categories you support, gaining insight into multi-channel opportunities, channel effectiveness and customer behaviour.
Reporting to the Manager - Marketing Operations, this role will see you providing support in three key areas:
• Campaign management – manage all aspects of a given promotion to ensure brand standard compliance, operational briefing packs are compiled and pre and post campaign analysis undertaken to understand effectiveness and inform future campaigns;
• “Go to Market” planning – gather market and customer data to identify channel appropriateness and messages, assisting in the development of media schedules, promotional calendars and creative development; and
• Communication – ensure all internal and external stakeholders are fully briefed on promotional objectives, creative content and media channels to ensure objectives, strategies and brand standards are delivered as required.
This role has a strong communications element, requiring someone who can work well with others, and utilise effective communication, negotiation and diplomacy skills. We therefore require you to have an excellent command of the spoken and written English language, along with strong people skills.
To be successful you will have 3-5 year’s post-graduation marketing experience, ideally within a retail or product environment, a good understanding of the production process and media planning to deliver multi-channel campaigns, excellent attention to detail and planning skills, and the ability to embrace change and continuous improvement.
If this sounds like you, please forward your CV and cover letter, including salary expectations via the weblink NOW.
Don't mind Sky. Sport is still great! They will bounce back!!!
Happy Birthday Facebook Thanks for bringing us the ability to target anti-vaccers, Holocaust Deniers, bugging my phone without my knowledge, not paying any tax, building an eco system off fake likes & engagement, helping a genocide in Myanmar flourish, create ...
Totally ... possibly the worst branding I've seen for quite a while. Isn't a brand supposed to be memorable and meaningful?
Basically it means creative agency merges with digital media agency ... and these guys are supposed to be gurus in communication lol
Love the song which i think is why it has so many hits on ytube- people trying to find out who sings it- but the comments section is disabled.
Classic Roy. Really nice.
Honouring the ads—and the agencies responsible for them—that make the biggest impact on consumers and get more bang for the client’s buck.
Use the ICG Media network of magazines, blogs, newsletters, video and content creation services to reach the new New Zealand.
Interested in becoming a sponsor?
Contact Vernene Medcalf
Who's it for: The Edge by the in-house team
Why we like it: Infomercial-style ads take us right back to the glorious days of old when we were sick – but not too sick – home from school and got the sought-after opportunity to watch daytime TV. There was literally nothing greater in an eight-year-old's life. So for that reason, these ads get a big tick from us. There's humour, and, despite what often happens when radio hosts venture into a visual format, it doesn't miss the mark.
Who's it for: House of Travel by the in-house team
Why we like it: Who doesn't love when brands bring back a break-out star from one of their earlier campaigns? To be completely honest, we didn't recognise Lucy on first glance, but after a quick trip down memory lane, we placed her as Miss Lucy from that singing and dancing retro campaign House of Travel launched more than a decade ago. We like the continuity of this ad and watching a man choke on his drink after a snapback from a woman doesn't hurt either.
Who's it for: Joblist by Badger Communications
Why we like it: Sonia is a dead-set hero. We are introduced to her glamorous, visor-wearing face peering out from behind a freshly-levelled hedge and the next thing we know she's no ordinary arborist. We watch Sonia as she looks into that shrub's soul and reveals the schnauzer-shaped masterpiece of her own creation. We never knew we needed someone with Sonia's skill set in our lives, but now we know we do. Thank you Sonia for showing us the light.
StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!