The role of the Campaign Strategist is to generate revenue for NZME through proactive, customer focused results driven campaign management.
You will have ownership of each campaign once it is confirmed therefore you will constantly review each campaign making recommendations to improve its performance at every critical stage. On a day to day basis, you will also be working in conjunction with the Audience Strategist and the Direct Line Manager to manage responses to briefs while ensuring the creation of lasting business relationships that adds value to both the client and NZME by providing them with profitable quality solutions that are in line with NZME’s selling strategies and company values.
We’re after someone who will challenge the status quo; who demonstrates pro-active thinking through use of insights and data for optimal future focused solutions. It’s a must that your communication and relationship building skills are top notch. You’ll have a honed understanding of media, advertising, marketing, digital and social media gained from within the industry and display natural instincts and insights that can be commercialised with positive yield. Constant change won’t worry you, in fact you’ll thrive on it.
Added to this you’re strategically agile with strong commercial/business acumen and financial planning and budgetary management experience. You’re driven to succeed and are inherently customer-centric, but most importantly you love a laugh and a joke and have personality to boot!
And for all this we’re offering a role you can sink your teeth into, an incredibly inspirational crew to work with who all live and breathe our values to: Be Connected, Be Curious and Be Confident in an environment aiming to be the home of the best talent in NZ. This is the opportunity you’ve been waiting for, apply now with CV and covering letter displaying your brilliance.
You are a legend Andrew. Go well mate.
Simon, Rogan and team did a tremendous job. I believe the publisher shareholders have made the wrong call. Happy to be proven wrong but expect this will result in more spend going to the duopoly.
Yep. Sold off Ogilvy and Kantar and closed down designworks Wellington.
The big sell off is underway.
Seems to be bit of a WPP fire sale at the moment.
Well done to you guys. You have all earned it. Welcome back to the world of salary ratios and bad global business at wonderful margins!
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Who’s it for: KiwiRail and TrackSafeNZ by DDB
Why we like it: Watching this spot definitely provoked a visceral reaction. And while watching the real-life footage is stressful, this ad implores people to think about the impacts of the near misses on the train drivers themselves. The half-crosses are also a clever nod to just how close these near misses could have been a fatality. Well done to DDB for making us remember the people for whom these situations stick with for a long time.
Who’s it for: Electric Kiwi, created in-house
Why we like it: We’ve all had those days – you get a flat tyre or forget your raincoat, or the cat runs away. However, a Kiwi attitude (and a free hour of power from Electric Kiwi) is there to get through those bad times with a smile on your face. We also love the cheeky, can-do nature of this ad as it's well-matched to Electric Kiwi's position as a challenger brand.
Who’s it for: Sealy of Australia by DDB
Why we like it: While this spot is for an Australian company, we enjoyed DDB’s deep-dive into mattress making for Sealy. With continuous camera movement, attention to detail and showcasing of technology, it illustrates what a surprisingly fascinating and innovating process making a mattress is.
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