Brand Manager

  • Auckland

About the role

Are you the edgy, dynamic, passionate self-starter we're looking for?

Working across TVNZ's platforms, you will deliver the marketing campaigns for some of our biggest shows and entertainment brands, as well as supporting key strategic planning processes and projects. While predominately utilising owned media assets, the job includes working with a broad range of people, from media agencies, advertisers, creative, viewers and our friends at NZME.

About you

We're looking for someone with a proven track record in brand and communications, you'll also need to have real enthusiasm for and understanding of media. Additionally, you'll have loads of charisma and energy combined with the credibility and confidence to engage and influence within a passionate but complex stakeholder environment.

About us

TVNZ is one of New Zealand's best known and most trusted brands. The diverse backgrounds, perspectives and skills of our people are our greatest strength and every day we join over 2 million kiwis wherever and however they want to watch our content. Whether we're breaking news, starting conversations, or simply putting smiles on faces, we're all about sharing the moments that matter to New Zealand communities, regions and people.

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Why we like it: Watching this spot definitely provoked a visceral reaction. And while watching the real-life footage is stressful, this ad implores people to think about the impacts of the near misses on the train drivers themselves. The half-crosses are also a clever nod to just how close these near misses could have been a fatality. Well done to DDB for making us remember the people for whom these situations stick with for a long time. 

 

Who’s it for: Electric Kiwi, created in-house 

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Who’s it for: Sealy of Australia by DDB 

Why we like it: While this spot is for an Australian company, we enjoyed DDB’s deep-dive into mattress making for Sealy. With continuous camera movement, attention to detail and showcasing of technology, it illustrates what a surprisingly fascinating and innovating process making a mattress is.

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