Browsing: TVNZ-NZ Marketing Awards 2018
Never one to miss a trick, Air New Zealand dove into the action of the country’s first British and Irish Lions tour in 12 years with Project Blackout in 2017. We take a look at 2018’s best Travel/Leisure.
As a Marlborough product going up against international competition, New Zealand King Salmon marked its territory. We take a look at 2018’s best FMCG.
The Movember Foundation gave New Zealand’s youth the power to grow a mo in the hopes of reducing youth suicide. We take a look at 2018’s best not-for profit.
It’s difficult for a company to stand out in a crowded marketplace, and not let itself deteriorate among the pressure of its competitors. While Genesis was beginning to age, it decided to breathe new life and purpose into its brand with incredible results.
After the global PR disaster of the failed Samsung Note 7, Samsung Electronics NZ’s marketing team wanted to make sure it could communicate directly with customers, and not rely on third-party retailers. We take a look at this year’s best technology.
After three decades of consistent sales and bargains, The Warehouse took the plunge and introduced a new low-price strategy in an effort to stabilise the business model and win back the trust of once-loyal customers. We take a look at this year’s best retail.
Getting folks to spend money on icy peaks and ski fields in summer is no easy task. But, NZSki managed to beat the odds and rise to new heights. We take a look at this year’s best in-house branding.
It’s no easy feat to cut through the noise in the cosmetics aisle at the grocery store, but spotting a hole in the market, Earthwise Group managed to do just that. We take a look at this year’s best emerging brand/business.
The engineering industry is a highly competitive one and great talent in the industry is invaluable. So how does a company compete to attract and retain gifted staff? Harrison Grierson had the answer.