It’s growing in importance to celebrate the creativity and innovation seen in our print advertising. Stuff is now giving ad excellence a chance to shine through, partnering with Sir John Hegarty to announce The Paper Planes award.
Browsing: The Power of Print
Lumo gives a few design tips and tech-led techniques for creatives on how to stand out, increase engagement and communicate brand values when using digital out-of-home.
Despite ongoing conversations around the “looming death” of print, in any given week you’ll still see two-thirds of New Zealanders (yes, 66 percent of us) connecting, meaningfully, with at least one print newspaper title – be it metropolitan, regional, or community.