For all those looking for some insight into the latest global trends in the realm of unaddressed mail and catalogues, the ‘International Catalogue Exhibition’, which is sponsored by PMP Distribution, is being held over three days (26-28 October) at Auckland’s Heritage Hotel. It’s basically junk mail nirvana.
The exhibition showcases unaddressed mailers and catalogues collected from Europe and the US over the last 12 months, as well as the trends in content, stock, creative or even page-folds, and this is the second year in a row that PMP has put on the show for New Zealand retailers and agencies.
Last year the catalogue samples on display were arranged into categories such as grocery, electronics, homeware, clothing, fashion, pharmaceutical etc. And the exhibition included a number of strong and famous brands, including Tesco, Sainsbury’s, Boots, Curry’s, Bloomingdales, Victoria’s Secret, Lowe’s and Pottery Barn.
Entrance is free and groups are welcome. Contact PMP on (09) 979 3107 or by email at e[email protected] for more details.