So we’re blowing our own trumpet—why not? HB Media’s acquisition of NZ Marketing heralds a boost of confidence for NZ’s media industries. The magazine’s revamp includes a fresh design, gruntier content and DLB, the official publication of the Marketing Association of New Zealand. Topics have …
Film New Zealand now takes care of its own marketing and promotions. Previously it was the job of New Zealand Trade and Enterprise’s Investment New Zealand.
Minister of Economic Development, Gerry Brownlee, says “the new direction Film New Zealand has decided to take allows it to work with the …
Is TV3 planning a new political commentary show to rival TVNZ’s Q+A on Sunday mornings?
Is Stephen Parker, former TV3 reporter and current press secretary for Minister of Energy and Economic Development Gerry Brownlee, going to host it?
Do you think the show can deliver non-partisan views and …
How do you draw punters to your car yard? Simple. Just get a dude to dress up as a transformer!
Seven Media Group’s 2009 annual report reveals profit dropped to AU$12m from AU$142m last year, a fall of 91.2 per cent. This is due to its writedowns—reducing the book value of its media assets because they were overvalued compared to the market value. A company …
The Association of New Zealand Advertisers (ANZA) Prominent Speakers Forum is being held on Tuesday 15 September at the Rendezvous Hotel in Auckland. The ‘Welcome to the Future – Unleash a Legacy’ theme aims to pinpoint the future direction of brand marketing communication and “challenge marketers as they plan for the …
Get the most out the email medium. Know the laws. Craft a killer campaign. The NZMA seminar offers all this and more. The event is happening all day Monday 7 and Tuesday 8 September at the Crowne Plaza in Auckland.
Marketing Association members, $1,295 + GST and for non-members it …
Back by consumer demand: following Cadbury’s announcement to revert to their original Cadbury Dairy Milk recipe that contains only cocoa butter and no palm oil, the company is now planning to achieve Fairtrade certification by Easter 2010.
This move will more than triple the amount of Fairtrade product sold …
Reputed to be New Zealand’s largest online advertising network, Adhub has just scored a prestigious client, BBC.com. Adhub aims to give the UK broadcasting giant a noteworthy presence among its network of more than 20 New Zealand sites, targeting the most appropriate demographics.
Managing Director of AdHub, Josh …