TRA’s Colleen Ryan uses a positive experience at an Italian restaurant to illustrate the joy that consumers can experience when the freedom from choice is coupled with a dash of the unknown and unexpected.
Author Colleen Ryan
TRA’s Colleen Ryan on what Shakespeare can teach brands about breaching the fourth wall through social, where a new set of rules apply.
Shouting out random things in a public space isn’t the best conversation starter in real life. And TRA’s Colleen Ryan argues the same applies in social media.