Māori Language Week may have come to an end, but DDB Group New Zealand has picked up the Aotearoa Oha challenge and is committed to joining Ngāti Whātua Ōrākei. It will now be known as…
Monthly Archives: September, 2020
If there’s one thing Kiwis like doing, its joining in. We love being part of the team of five million and participating together in cultural moments.…
Boyd PR has won a major healthcare award at the 2020 Asia-Pacific SABRE Awards and Stanley St has been awarded Most Effective Independent Agency at the APAC Effie Awards. Boyd PR wins…
Together has been named as Forsyth Barr’s new retained media agency. The appointment covers Forsyth Barr’s master brand as well as KiwiSaver provider Summer and will see the agency…
Standing tall on Symonds Street is one of New Zealand’s oldest post offices. Yet you won’t find any old messaging systems or postal workers in it…
The New Zealand Marketing Association has just launched arguably one of the biggest promotions ever for Kiwi marketers – The Battle of the Brains! This means they’re looking for the best brand strategy team…
Australasia’s leading premium content and experiences company, previously known as Bauer Media, has now been renamed to Are Media. Focusing on audience, reach and engagement, Are…
When asked to rate their level of optimism in the New Zealand economy, CEOs surveyed in The New Zealand Herald’s Mood of the Boardroom 2020 Election Survey collectively scored it…
Encouraging consumers to make more eco-conscious purchases, Allbirds are now labeling all of their products with the product’s carbon footprint. To support the initiative, the shoe…
Independent creative agency Federation and their latest business win, Elanco Animal Health (formerly Bayer), have unveiled a new, integrated campaign for market-leading flea treatment, Seresto. The campaign leverages a key research insight that spotlights how…
After a brief hiatus following Bauer’s exit from New Zealand in April, the country’s longest-established architecture magazine will relaunch to the market in December. Now owned by Parkside…
With 2020 set to be remembered as one of the most difficult years in New Zealand history for those in the arts industry, supporting local artists is more vital…
The leading global provider of software for digital-out-of-home (DOOH), Vistar Media, is introducing programmatic capabilities locally. Currently in beta with Omnicom Media Group and Acquire, the launch will provide buyers with programmatic…
Huge audiences turned to TVNZ for Leaders’ Debate and Aruga has established its own Trans-Tasman bubble with the launch of Aruga NZ. Over one million viewers tuned in to Leaders’ Debate More than…
Utilising location and audience, oOh!media has recently launched its newest premium street furniture site on Quay Street Auckland, set to become the most impactful Out of…
Following the success of Nelson Tasman’s ‘We’ve got this’ campaign, which encouraged locals to show off their favourite regional spots on social media, a new adventure…
Following a competitive pitch, Sling & Stone has been selected to work with mobile-first entertainment technology platform, Quibi. Unique to the market, Quibi offers a range…
A new local charity, which has been funded by the Melinda Gates Foundation, is aiming to help social media users access mental health services more easily. As well as partnering with TikTok, Live For Tomorrow will offer a database of over 1,600 mental health helplines and…
To help teachers foster curiosity and critical thinking and combat the scourge of fake news, NZME is offering Kiwi schools free access to NZ Herald Premium content. Secondary, intermediate and primary school…
A campaign created to remind people of the positive initiatives to emerge from the Covid-19 pandemic has appeared on more than 40,000 digital screens worldwide. World Out of Home Organisation’s #OurSecondChance, originated by creative…
Out with the old, in with the new (sorry Courtney Devereux)! StopPress – your essential hub of the communications industry – is excited to welcome Monique…
Following its profound success in Australia, Taiwan and Japan, Special Group Australia has launched Uber Eats’ ‘Tonight I’ll Be Eating’ brand platform in America and Canada. To launch the…
Online shopping just got better for Vodafone customers. Having announced a partnership with New Zealand’s fastest growing ecommerce site, TheMarket, all Vodafone New Zealand customers will be rewarded with a free subscription to TheMarket Club as of…
Having lived and worked all around the world, leading talented teams to create award-winning work for brands including Google, NIKE, Spotify and IKEA in a career spanning over 30 years, Rob Campbell is one…
Jean-Claude Decaux had a vision, one that would forever change the face of outdoor media. In 1964, he invented the concept of street furniture, delivering beautiful…
Who doesn’t love a feel good advertisement? And a cute cat. New Zealand Post has knocked it out the park this month and reigns the winner…
Colenso BBDO and Spark have joined forces to launch ‘Kōrerotia Tō Kōrero – Tell Your Story’ campaign, which aims to inspire Kiwis to tell their own…
Crave has partnered up with Kiwi RTD brand Finery to launch a humorous campaign showcasing the premium canned cocktails and mocktails. Featuring two characters who are…
In celebration of te Reo Maori week, we thought we’d get involved and create a list of common phrases of familiarity to our industry creatives, translated…
Porter Novelli has announced today two new hires across the group agency account director and account director roles. Brad Pogson has moved to group account director,…