This week’s ads are dedicated to life after Covid-19, now that our country is back on track. Well done New Zealand. https://www.youtube.com/watch?v=7E3rWxPDs-I&feature=emb_logo Who is it for:…
Monthly Archives: June, 2020
Powerhouses Ooh!media and the Urban Art Foundation have launched an ‘Art In Isolation’ exhibition and auction to support local artists and raise funds for Ooh!media charity…
The nationwide lockdown that had Kiwis working from home resulted in a record low number of work-related harm. As Kiwis are now returning to work, FCB…
We often take for granted how much we rely on our university professors when it comes to educating the masses. Rainger and Rolfe have shown how…
A new comedy series, Ass, has been picked up by creative house Augusto. The series boasts a great local line up with the directorship and executive…
Spark and 99 have recently launched a 3D virtual store that will serve as a new sales channel whilst incorporating their latest store format. Pitched by…
YoungShand has announced today a new report, The YoungShand Marketing Challenges Project. The report is a wide cohesive look into the challenges facing New Zealand marketing…
In a rapidly changing world, data is fast becoming one of the most valuable business assets. It has never been more important for businesses to be…
To re-connect the Love Taupō tourism brand with its beloved tourists, Destination Great Lake Taupō and Sugar & Partners have released a stunning campaign showcasing everything…
Impact PR have got it sorted when it comes to knowing their audiences. The boutique agency has found a way to stand out in a very…
After seeing FCB through almost 12 years, Tony Clewett has announced a move into a consultancy role following a redundancy by the agency. Moving to CCO…
‘Locky Docks’, New Zealand’s first public infrastructure double-sided digital screen network has launched thanks to the creative brains at Phantom Billstickers and Big Street Bikes. Cleverly…
Graham Medcalf talks to intrepid independent-agency owners and some globally-aligned stalwarts to interrogate the advantages and disadvantages of advertising independence. __________________________________ Does practice makes perfect? Being…
The New Zealand media industry took a lot of hits following the global pandemic. Now, the Standard Media Index (SMI) has released new data showing how…
NZ Marketing’s speciality E-issue, Marketing in Lockdown, is now live. Click the link here to read the issue. MARKETING IN LOCKDOWN Reaching and retaining customers while…
The two media behemoths TVNZ and Omnicom Media Group NZ have joined forces to launch a new style of advertising insertion offering. Dynamic Ad Insertion Format…
It has been announced by WPP AUNZ group today that Lee Leggett will be replacing John Gutteridge as CEO of Wunderman Thompson based in Sydney. Leggett…
WellingtonNZ and EightyOne’s latest campaign is reminding Kiwis what makes Wellington so great, a sense of community. Created to support Wellington businesses, from cafes, shops, and…
Emotion can be a powerful tool in creating brand recognition and loyalty, yet a lot of brands struggle with how to talk to audiences where one…