News
StopPress noticeboard: 29 November
Launches, expansions and acquisitions across the industry. Dentsu announces D4 Dentsu Aegis Network announced earlier this week its platform Denstu Dynamic Digital Display (D4). The platform…
Monthly Archives: November, 2019
News
Q&A with Su Yin Khoo, StopPress’s original designer
As part of our anniversary special, we’ve chatted to Su Yin Khoo, the original designer of the StopPress website which was created in 2009. Here, Su…
News
Tip Top and Shine partner up
Earlier this month DDB, Shine and Colenso BBDO all rallied to secure the $2 million pitch for Tip Top. The account has been awarded officially to…
News
Big Communications on the careful task of revamping Barfoot & Thompson’s 40-year-old look
Creating a campaign for a legacy brand can be difficult enough, owners can get stuck in the mentality of ‘that’s how it’s always been done’. However,…
Ads of the week
The Compendium: November 29
The round-up of the weird and wonderful from our international intertubes. https://youtu.be/BFoR16_EGp4 Did this ad make me want Papa John’s pizza? No. Did it make me…
Features
A collision of storytelling and technology: Wrestler’s Ben Forman on the agency’s direction, fostering creativity and helping talent thrive – PART ONE
Following Wrestler’s move to a new studio space, Erin McKenzie went down to Wellington to check it out and talk to co-founder and chief executive Ben…
News
RNZ National remains New Zealand’s most popular radio station
The fourth annual GfK radio survey has given insights into the strength and scope of RNZ listening from New Zealand. The RNZ platform has taken a…
Features
TVNZ-NZ NZ Marketing Awards: Tower undoes damaging perceptions, wins Consumer Products and Services Award
To put right damaging perceptions, Tower championed its challenger spirit and ultimately attracted growth. The Challenge Seen as just another insurance company that’s old, traditional, and…
Partner articles
StopPress anniversary: Past thoughts and future forecasts with Marsden Inch
StopPress turned 10 this year and to help celebrate we spoke to some of the partners that have supported us since day one. Here, Marsden Inch…
News
DHL and Surf Life Saving NZ flip out over water safety
DHL and Surf Life Saving New Zealand have a new initiative to help keep water safety knowledge at the front of minds for Kiwis ‘Flip’n Stay…
News
“This is f*cking PR”, The second annual Pressies Awards happily celebrate the industry
Public Relations, brand experience, events, social media industry professionals, agency folk and Patrick Gower all migrated to Ponsonby last night to attend the second annual Pressies…
News
Our founders on the creation, awkward adolescence and glow-up of StopPress
On the eve of the 10 year birthday of Stoppress, founders Martin Bell and Vincent Heeringa reflect on how it arrived almost stillborn. Our baby first appeared as…
Opinion
How to break the shackles of work stress with easy mindfulness
Work-related stress is quickly becoming a serious health threat. New Zealand is the 4th most notorious country in the world for unmanageable stress, with an alarming…
News
Watch out: Part Time Rangers saves the shark 80’s-style
Local alcohol company Part Time Rangers is channelling Bay Watch for ‘#Sharkwatch’, a campaign by Pitchblack to promote the drink’s efforts to save the sharks. Featuring…
News
Up-and-Comers: Maisie D’Cruz, DDB
We’ve given the mic to the industry’s future leaders. Maisie D’Cruz, junior creative and copywriter at DDB has worked across several large campaigns including the recent…
Features
TVNZ-NZ Marketing Awards: Subaru drives new perspectives, takes home Automotive Award
To launch its 2018 Forester model, Subaru gave the vehicle a new lease of life with a powerful through-the-line campaign. The Challenge With the SUV segment…
Ads of the week
Ads of the week: November 26
Let’s all scream in unison for Okana, Volkswagen and Long White Vodka. https://youtu.be/DkIObrYL3cQ Who is it for? Saatchi & Saatchi for OkanaWhy we like it: Hypnotic,…
News
We are about to see a lot more brand experiences: a look at Bombay Sapphire’s ‘Name Your Creation’ campaign
In a growing competitive market, it’s important to use new methods to connect with audiences. More and more that connection is being made through experiences, and…
Features
Bridging communities: Lili Wang on Chinese Herald’s 25 years’ of evolution
In the wake of Chinese Herald blowing out 25 candles, we talk to owner Lili Wang about how the paper has cemented its place in New…
News
Up-and-Comers: Lily Ng, Royal New Zealand College of General Practitioners
We’ve given the mic to the industry’s future leaders. Lily Ng, communications advisor at the Royal New Zealand College of General Practitioners, has recently been appointed…
News
Andrew Szusterman joins NZME
Andrew Szusterman has announced a move to New Zealand Media and Entertainment (NZME) as their new consultant from November to February 2020. He will then step…
Partner articles
Research shows how news media can improve advertising effectiveness and boost profit
The director of insight at Newsworks UK says that media planners seem to believe that “nobody does anything normal anymore”, yet research shows that consumers continue…
Ads of the week
The Compendium: November 22
Not quite ready for Christmas? Avoid this week’s round-up of adverts from our international Intertubes. https://www.youtube.com/watch?v=xPvSYM3Cth0 Bless this spot gives all the vibes. https://www.youtube.com/watch?v=trbqg-fzARQ Nothing says…
News
International view: 22 November
Dentsu Aegis Network’s With Collective and Isobar Australia have merged and global News Corp goes under fire for Climate Change denying. Merging Recently announced Dentsu Aegis…
News
Long White Vodka runs wild in new brand platform
Long White Vodka is getting musical for summer with the help of Kiwi band Racing and TBWA. Called ‘This is Forever’, the campaign is a montage…
Movings & Shakings
Movings/Shakings: 21 November
Industry happenings at Fish&Clips, IPREX, and The Social Club. Appointed president Sarah Munnik has been appointed the new Asia-Pacific regional president for IPREX alongside her existing…
News
Radio survey heralds enduring stability of commercial radio, More FM comes out on top
The fourth GfK commercial radio survey has been released for 2019. The last look for the year reveals the stability of radio in New Zealanders’ lives…
News
Rolling out: DDB and Volkswagen say farewell to the Beetle
DDB has rolled out its latest campaign to help Volkswagen say goodbye to its iconic Beetle after 80 years. The car has been discontinued off the…
News
KiwiPlates takes out October Ad Impact Award
KiwiPlates ‘Everybody’s got something’ has taken out the October Ad Impact Award. The ad, which was created by Saatchi & Saatchi, was praised for its simple…
Partner articles
DI Day: Does analytics work in an agile organisation?
Data Insight’s very first DI Day welcomed an array of inspiring speakers. One of the members of our ‘Leaders in Data Transformation’ panel, Alex Tran, shared…