Monthly Archives: July, 2017

News
Eat. Play. Love.
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KFC India and Mountain Dew India have teamed up to make sure gamers don’t have to pause the action to grab a bite, by creating a takeaway box that doubles as a game controller.

Partner articles
The easier way to pay: FlexiGroup launches Oxipay
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Traditional layby payments can take up unnecessary time for both retailers and consumers. NZ Retail speaks to FlexiGroup – New Zealand chief executive, Chris Lamers, about the upcoming launch of Oxipay. Oxipay is about giving your customers the freedom to buy what you want now and split the payments over four easily managed payments.

News
Kiwibank signals strategic shift as it ends agency-of-record partnership with Assignment Group
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Kiwibank is embracing the changes taking place across the industry as it takes its lead creative agency off retainer from 1 August. This is according to Kiwibank general manager of marketing and communications Regan Savage, who says the shift is necessary at a time when it has become increasingly difficult to rely on a single provider to deliver across all available channels.

News
Defining ‘Legend’: the fusion of four Taupo agencies
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Taupo has a new one-stop shop in town following a merger between The Business Studio, Good Graphic Design, Resonate Marketing and MediaSolve. We chat to the agency’s co-director Sarah Matheson about the transition to Legend, what it offers clients and what the new agency means for Taupo.

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