Monthly Archives: February, 2010

News
iProspect announces major appointment in New Zealand
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A new face is set to join the iProspect APAC team, with  Marcus Hawkins-Adams coming in as general manger of the New Zealand office. Hawkins-Adams, currently Managing Director of Isobar Australia, has 20 years of experience in the digital arena, working on major brands both locally and globally.

News
Jason speaks
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Jason Paris has spoken out about his new appointment as chief executive of TV3 and C4.

In an interview with StopPress, Paris describes the move as exciting and a natural career progression.

News
Paris jumps from TVNZ to TV3
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Breaking news: Jason Paris, the TVNZ marketing director, has announced he’s leaving TVNZ – for TV3. In an email to “commercial partners” TVNZ says:”He has accepted the position of Chief Executive of TVWorks, the owners and operators of TV3 and C4.

We are all delighted for him, but are …

News
2009 Marketing Grand Masters Announced
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On Friday night the Marketing Association’s RSVP and Nexus Awards recognised the best of the best in marketing, those who rose to last year’s challenges and created outstanding, response-driven marketing campaigns that delivered results. Selected from a record number of over 250 entries, the winners can now celebrate and enjoy their new status as Grand Masters of marketing.

News
Hayyaaaa! RSVPs & Nexus smash gongs, bricks, records
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A shinning array of markeratti turned out last night at Auckland’s old Town Hall for the annual TVNZ & NZ Post RSVP & Nexus Awards.

The awards, managed by the NZ Marketing Association, acknowledge the best response-driven marketing for 2009.

Between spectacular acts of gymnastic foolishness by a Chinese acrobatic troop …

News
Social Media in Retail
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Auckland’s Social Media Club, which had its first event last month featuring Jayson Bryant of Wine Vault TV, is set to welcome gelato and sorbet store Giapo, on March 9.

News
Cheer(leading) ‘n’ Chairs
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There’s something oddly satisfying and just  oddly odd about seeing a cheerleader getting gobbled up by what looks to be a giant red Pacman.

This next one is long but well worth the watch.

Contemporary furniture designers Blu Dot simply wondered, “what would happen if …

News
The resurrection of Pacman
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Nintendo Wii, PS2, PS3, PSP, Xbox … meh, these video game consoles are so like, new millennium. There’s nothing like a good solid game of the old-school favourite, Pacman.

Awards/events
Learn the secrets of Direct Marketing
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Opportunities abound aplenty in the land of direct marketing. The Marketing Association together with sponsor Marketing Impact MessageMedia, have announced the first event of the Regional Event Series which will plug you directly into the heart of Direct Marketing, as it is now.

DM is evolving and the possibilities for …

News
‘Vinnie’s View’ tops ratings war*
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Fed up with constantly being mistaken for Rhys Darby, our very own Vincent Heeringa has stepped out of Rhys’ shadow, with his own television segment, ‘Vinnie’s View’. We’re so proud.

In his debut performance this morning, Heeringa discussed tidal power and road trains as part of TV3’s …

Opinion
What I Digged at Webstock
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Last week I was lucky enough to spend a day soaking up the latest digital wizardry at Webstock 2010. My plan was to get a better understanding of all things digital to help us do even better digital work.

News
Goodbye yellow brick chocolate road
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It seems the chocolate reviews written by our StopPress readers have caused Yellow chocolate to sell out! Well, perhaps we’re being a little presumptuous, but the sweet yellowish concoction has all but vanished from supermarket shelves, making it the fastest selling chocolate bar over the past year. Not bad considering its chocolate creator Josh Winger, only got assigned the ‘mission’ to create the yellow chocolate six months ago.

News
DataPro brings in the pro
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Database management and marketing company DataPro Solutions has appointed Helen Shorthouse to head their Customer Insight division. The role will see her help companies make the most of customer information and customer feedback to drive their own business success.

News
Earth Hour gets creative
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New Zealand’s young and creative minds are being given the opportunity to get their eco-creative juices flowing as part of a competition by WWF New Zealand and Massey University.

News
Frucor’s rocket grounded
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Locking horns with Red Bull has backfired for Frucor. The energy drink manufacturer  has failed in its attempt to stop Red Bull using the phrase ‘blue and silver pocket rocket’ in promotional material for its new Energy Shot product.

News
NZFashion.com gets fashionably mobile
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When it comes to being fashionable, iphones are high in the ranks. It’s set to get even more fashionable with the launch of a new iPhone application for NZFashion.com.

The iPhone ‘app’ replicates many of NZFashion.com’s functions by showcasing the latest NZ collections, listing stockists for …

News
What happens when Bjork meets New Idea
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Who is it for? New Idea

Why we like it: We’re not sure what Bjork would think, but there’s something comical about watching this mob of women dance on the street in glee of a woman’s magazine. Here’s a fun game for viewers: How …

News
Trade Me some XT, please
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While not every Telecom XT user will be seeing the lighter side of the  problems that  have plagued the network and its users, one cheeky Trade Me user has decided to put the network up for sale.

News
Fresh changes are underway at Mango Communications NZ
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Mango Communications NZ, DDB’s PR, experiential and events company, is spicing things up with the appointment of three new staff members.

Coming in from ELEVEN\PR (part of TBWA\Whybin), Julia George joins the team as a Senior Account Manager. Julia will work on the Cadbury, Lion Nathan Wines …

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