Monthly Archives: November, 2009

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Mobile AdVert wraps up Telstra Clear
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Urgent Courier’s Mobile AdVert scheme has attracted its first major paying client, with Telstra Clear deciding to emblazon their message on 17 of the company’s low emission vehicles for eight months.

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TVNZ finds new life on Planit
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TVNZ has recently launched its new business marketing/sales website tvnzplanit.co.nz to help agency folk (and advertisers, if they’re that way inclined) access TV and online sales opportunities.

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Wellington and its technicolour dot coat
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New Zealand is quite fond of large novelty structures: giant carrots, trout, sheep and L&P bottles are practically everywhere. And now we’ve got another one to add to the list: the world’s largest graphic film installation.

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Side Dish for summer
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Sick of banging a collection of mystery meats on the barbie when guests come calling? Tired of ignoring the culinary master within and failing to expand the recipe repertoire? Becoming morbidly obese due to a constant diet of beer and fish ‘n’ chips?

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Pistols at dawn for Telecom and 2degrees
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2degrees Mobile has given Telecom a gloveslap and is set to lodge a complaint with the Advertising Standards Authority over two newly issued Telecom brochures because it believes the claims are “misleading and deceptive”.

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Sabotage your office and quench your thirst
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Passive aggressive group emails blaming someone/everyone for using the margarine; twee rhyming notes imploring us to keep the communal kitchen clean; permanent markers marking  milk levels; desperate attempts to get colleagues to sign-up to a support group… The list goes on.

We love office politics. But we love office …

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Yellow turns Golden at AWARD awards
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AIM Proximity and Colenso BBDO were handed a prestigious Golden Pencil at last night’s AWARD awards for the Yellow Treehouse campaign (Direct Marketing – Integrated Solutions).

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Google gives mobile marketing a fillip
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Mobile display ad provider Admob is today nuzzling comfortably in the bosom of Google after being offered NZ$1 billion of precious stock. And Kiwi mobile marketers are dancing a celebratory jig in response to the news.

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Get Smart (to San Fran)
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The feverish adland rumour mill continues to turn and it appears Colenso BBDO CEO Brent Smart is the latest reshuffle in an increasingly long line of recent industry reshufflings.

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Creo nab Philips
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Reputation management consultancy Creo has won the Philips New Zealand account and will provide marketing communications services to the audio/visual side of Philips’ business.

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Dow delivers deluxe design double
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Dow Design’s stated aim is to create desire through design and, if the inclusion of two of its recent campaigns in two illustrious publications is anything to go by, it’s succeeding.

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Hastings: it’s near Napier*
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Hot on the heels of the phenomenally popular town slogan competition currently running on StopPress and a virtual cornucopia of new town branding initiatives springing up around the country comes word that another local authority is attempting a rebrand.

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Onya marks, get set, enter
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Only a few more hours remain to get your entries in for the Onyas, a celebration of New Zealand’s web industry brought to you by the team at Webstock.

You’ve got until midnight tonight. And remember: pressure makes diamonds.

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TVC of the week
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Who for: Sleepyhead Sanctuary (by the Department of Motion Graphics)

Why we like it: Atmospheric, fantastical and strangely soothing, in a ‘this woman’s cult-leader-esque voice, that cute, sparkling hummingbird, the purty colours and the thought of that uber-comfortable bed appear to be hypnotising me’ kind of way …

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Is adland Green with indy Effie envy?
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A large part of the appeal of awards ceremonies is the controversy that inevitably follows the announcements. And, as per usual, there was plenty of robust debate about the worthiness of the winners at this year’s Effies, Kiwi adland’s premier awards.

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Stone and O’Sullivan to set up their own shop
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StopPress has received word from a very reliable source inside Saatchi & Saatchi who wishes to remain anonymous that the rumours are true: CEO Andrew Stone and ECD Mike O’Sullivan are departing.

“It’s time for the truth. Andrew Stone and Mike O’Sullivan will be leaving Saatchi & Saatchi in …