Monthly Archives: September, 2009

News
100% Pure goes to China
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Fresh from its success in dragging Aussies across the ditch to ski, soak and spend,  Tourism New Zealand has just launched a new 100% Pure campaign in China.

The brand got a first outing there in 2008, with “astonishing results”, according to TNZ.

The new campaign commenced on September 7 …

News
NZ most popular long-haul destination
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The English and the Aussies just love Godzone. Doomsayers may wax on about the recession, but tourism in NZ has been given a boost thanks to two recent findings.

UK glossy Conde Nast Traveller ranked NZ as the second best destination in the world, after Italy. Turkey was third and …

News
Samsung’s charity launch
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How do you launch a mobile phone to hip, affluent early adopters and show some corporate social responsibility as well? If you’re Samsung, you team up with iconic fashion label Zambesi, get a bunch of celebs to take photos on said phone, auction off the pics and donate the …

News
Rong speling gud idea?
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When we read Hazel Phillips in NBR berating Revolution Advertising for a typo and missing commas in its print ad, we thought it was a little OTT. OK, so ‘hierachy’ was major boob, but the unique design of the ad didn’t warrant commas. What do you think?

In the …

News
Ant Timpson proposes NZ Film Month
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We all know the work of fanatical filmhead Ant Timpson – producer, director, programmer and organiser of 48 Hours and The Incredibly Strange Film Festival.

On his blog this week he has proposed two awesome ideas. He would like the government to subsidise a 100 per cent New Zealand content digital …

News
EFFIE finalists announced
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The NZ EFFIE Awards finalists have been announced. Coming up trumps this year is DDB with 10 nominees. Colenso BBDO has nine but counting entries by Clemenger BBDO and Colenso & AIM Proximity makes the group total 14. Saatchi fares well with nine offerings in the ring. There are also multiple …

News
Eva Mendes topless down under
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On a billboard, that is. For this month only, the hot Hollywood actress of Cuban extraction graces outdoor supersites for Calvin Klein ‘Body’ jeans. Be warned of traffic and pedestrian congestion outside Wellington’s Manners Mall and the corner of Parnell Rise and Stanley St in Auckland. Miss September never …

Awards
Pitch to win
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So you’ve made a machine that turns earwax into gold, created an odourless blue cheese or perhaps designed a sudoku toilet roll (too late, that’s already been done) – whatever your Big Idea is, pitch it to The Icehouse and you could win $15,000 worth of prizes, including …

News
Prospects rise for search marketing
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After its inception in the US 13 years ago, iProspect launches in New Zealand. The company claims to be the ‘Original® Search Engine Marketing Firm’ that pioneered the practice of search engine optimisation and analysing online click-through data to increase ROI.

iProspect NZ is the company’s 21st global office …

Awards
2009 EFFIE Awards
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Since its inception in New York in 1968, the pseudo-acronym has become synonymous with the most effective and creative TV advertising the industry has to offer. See all the finalists here.

Mark your diaries on Thursday 8 October for the biggest annual bash for ad agencies. The formal ceremony will …

News
Last week for NZ Geo photo entries
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So you think you can take a photo? If the New Zealand Geographic judges think so, you could win $1000 cash! But your entries need to be in by 10pm, Sunday 13 September.

The categories are Wildlife, Landscape and Culture, and from those entries prizes will be given for Inspirational …

News
CAANZ goes mobile
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The Communications Agencies Association of NZ (CAANZ) has partnered with Vodafone to champion mobile marketing and “celebrate creativity and effectiveness in the mobile channel,” says Vodafone mobile marketing manager, Simon Neal. “It is a young and evolving channel, and presents a tremendous and very unique opportunity for brands to engage …

News
Experiment in Labtests
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InWaiting has just signed up Labtests to display InWaiting advertising in all 52 of their sites throughout Auckland. Labtests has recently taken over from Diagnostic MedLab as preferred supplier for diagnostic testing in the Auckland region. Their waiting rooms are forecast to see around 59,000 visitors per week. InWaiting …

News
Fake ad sparks furore
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A bad-taste ad doing the rounds on the web last week showed several planes crashing into a burning World Trade Centre and compared it to the number of lives lost in the 2005 tsunami. It was for the World Wildlife Fund and was made by DDB Brazil.

But …

News
World’s first PR gallery in NZ
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It’s a smart idea that makes so much sense – show off all your clients’ products in one glitzy gallery for the media and industry bods to peruse and play with.

The concept is the brainchild of ex-Mojo PR managing partner, Jacqui Ansin. Ansin left Mojo less than four months …

News
Are you the next AIM CEO?
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Got charisma? A passion for creativity? Direct marketing in your bones? The AIM Proximity CEO role is up for grabs.

Former CEO Darryn Melrose will be leaving at the end of the month after a six-year tenure. Interim CEO, Jim Moser (CEO Clemenger Group), is sad to see Melrose go …

News
BeST design finalists announced
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The Designers Institute of New Zealand (DINZ) has the BeST Design Awards finalists on its website. The awards acknowledge the country’s best graphic, product and spatial design over 29 categories.

A record-breaking 590 entries were received this year, the most the awards has seen in its 21-year history. DINZ …

News
Media Monitor and Factoids
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Fresh from The Media Counsel this week: How Kiwis really feel about the recession. Are we cheap when it comes to wine? In Brazil, branding is everything, especially on radio stations. E-tailers discounting luxury items are working through exclusive WOM markets in the US. One man’s recession is another …

News
Classic cookbook cream of the crop
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Ladies, A Plate has taken out the Best Book award at the PANZ Book Design Awards. Designed by Alan Deare from Inhouse Design, it also won the Best Illustrated Book. The home-baking bible, by Alexa Johnston, appealed to the judges not because it was “particularly flashy, nor particularly ‘designer’. It …

Awards
Free digital seminar: first in, first served
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How’s your digital fitness? Are you struggling with sit-ups when you could be burning fat and reinventing yourself on a super-duper cross trainer? Digital marketing is here to stay and it’s about time you learnt all the tools to create a brand presence on the web that lasts …

News
BNZ gets sugar hit
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See ya Y&R, hello Sugar. BNZ has appointed Sugar as its new agency with their media partner SparkPHD.

Even though Y&R have been delivered some “great work” in the last four years, BNZ head of brand, Jo Kelly, says “we’re entering a new phase of our business …

News
One won, Topps top, Dean & Jaquie too
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Dean Spanley was a big winner at the 2009 Qantas Film and Television Awards, taking out the gongs for Best Feature Film (budget over $1m), Best Screenplay and Best Director for Toa Fraser, who couldn’t make it to the ceremony as he was on Maui doing yoga. In his …

News
Qantas Film and TV Award Winners
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Award highlights

FilmQantas Best Feature Film – budget over $1 million  Dean SpanleyBest Feature Film – budget under $1 million  The Topp Twins Untouchable GirlsBest Director in a Feature Film (budget under and over $1 million)  Toa Fraser, Dean SpanleyBest Lead Actor in a Feature Film  Scott Wills …

News
System was a down
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Dear Stop Pressers

This afternoon we had system down due to popular demand. Sorry, we’re expanding the memory on the 2756-Jxxx21 -Q multi-blade server-schmooo.

Promise it’ll be good next week.

Vincent Heeringa

Publisher

News
Who coned Sky Tower?
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Plenty of buzz about the Sky Tower coning this morning.

We can tell you that it was the work of Colenso for the energy drink V.

“All will be revealed on TV on Sunday,” says a Colenso insider.

UPDATE: Here’s the link to the site

It was …

News
QANTAS FILM AND TV CRAFT AWARDS WINNERS
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Well done peeps! Get our tweets on the Film and TV award winners Saturday night.

News and Current Affairs Categories

Best News CameraJared Mason – One News, US Election: McCain Campaign (TV One)

Finalists: James Marshall – Breakfast, Skifield Prepares to Open (TV One)Cameron Williams – 3 News, Anzac Day in …

News
Ads@6: 31 Aug-3 Sep
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In a New Zealand first, StopPress has collected all the week’s most expensive TVCs into one handy place: here. Why? Not because they’re good. Some (arise, Sir Harvey Norman) are something else. But hey, when you’re spending so much so often, it pays for us to listen …

News
CAANZ comes out swinging at TVNZ
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David Walden, president of CAANZ, says TVNZ’s ‘review’ of commission structures is a thinly disguised move to improve its margins.

“As far as CAANZ is concerned, this is a TVNZ initiative aimed at improving its financial performance,” he writes in a formal response from CAANZ.

TVNZ claims the industry …