articles tagged 'Wellington'

oOh! Media expands its Wellington presence

  • Advertising
  • January 24, 2018
  • StopPress Team
oOh! Media expands its Wellington presence

oOh! Media has marked its territory in Wellington’s Coastlands shopping centre with the addition of 16 retail panels.

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WREDA fuses street art and digital interaction for Wellington Advent Calendar

  • Advertising
  • December 14, 2017
  • StopPress Team
WREDA fuses street art and digital interaction for Wellington Advent Calendar

Wellington is counting down to Christmas with a colourful instalment of Wellington Regional Economic Development Agency's (WREDA) annual Wellington Advent Calendar by four local artists and DNA.

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Getting personal with Wellington

  • Voices
  • June 29, 2017
  • Anna Calver
Getting personal with Wellington

Anna Calver, WREDA marketing and communications manager, discusses her relationship with Wellington and how the city is showcasing itself with its new 'My Wellington? It's personal campaign'.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

topics
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
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VMO takes over Wellington offices

  • Advertising
  • April 26, 2017
  • StopPress Team
VMO takes over Wellington offices

Val Morgan Outdoor (VMO) is now capturing the eyes of Wellington office workers, with the expansion of its VMO Work network into the capital’s CBD, bringing the number of digital office tower screens to 80 across 50 buildings.

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Return to the nest: Allbirds teams up with other creative sorts for Wellington collaboration

  • Design
  • March 6, 2017
  • Benjamin Mack
Return to the nest: Allbirds teams up with other creative sorts for Wellington collaboration

Woollen shoe company Allbirds may now be a major international brand, but it’s not forgetting its Aotearoa roots – at least not if its role in a recent eight-day festival in Wellington is any indication.

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voices

Wellington's digital advent calendar returns to give a new view of the city and promote local business

  • Advertising
  • December 1, 2016
  • StopPress Team
Wellington's digital advent calendar returns to give a new view of the city and promote local business

As we start the lead up to Christmas with a daily chocolate treat, Wellington Regional Economic Development Agency (WREDA) has launched the seventh edition of the Wondrous Wellington Advent Calendar, counting down the days till Santa arrives with a 360-degree view of the city.

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Wellington gets poetic with help from 'minstrel and messenger of love', Claude Manheart

  • Advertisingg
  • June 28, 2016
  • StopPress Team
Wellington gets poetic with help from 'minstrel and messenger of love', Claude Manheart

Wellington Regional Economic Development Agency (WREDA) has launched an interactive tourism campaign to encourage people to visit the city, but they won’t be traveling alone. Visitors to the campaign's website can pop the question to their loved ones 'Will You Welly Me'.

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Positively Wellington Tourism campaign shows Aussie entrepreneurs inspired by the capital

  • Advertising
  • November 18, 2015
  • StopPress Team
Positively Wellington Tourism campaign shows Aussie entrepreneurs inspired by the capital

Wellington Tourism is trying to catch the attention of Australians in Sydney and Melbourne through a new online campaign that features several well-known Aussie business people experiencing what the capital city has to offer. Developed in partnership by Tourism New Zealand, Positively Wellington Tourism (PWT) and Destination Marlborough, the three-part 'Inspired by Wellington' campaign, which was executed by Whybin\TBWA Sydney, is currently being rolled out via the Wellington Tourism website.

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Uber hits one million trips

  • PopPress
  • September 24, 2015
  • StopPress Team
Uber hits one million trips

Uber has now reached one million trips in New Zealand since it launched 18 months ago and to celebrate, it’s offering its users two free rides tomorrow and has released information on its impact in the country.

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Farewelling Wellington media stalwart Maureen Tahere

  • Obituary
  • June 15, 2015
  • Denelle Joyce & Mary Stella
Farewelling Wellington media stalwart Maureen Tahere

“Yeah Gidday!” was the signature conversation starter from Maureen Tahere of MT Communications, the well-loved and respected Wellington media treasure who sadly passed away on Sunday May 31.

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Wellington City Council pedestrian safety campaign has an impact on impacts

  • Advertising
  • March 27, 2015
  • Holly Bagge
Wellington City Council pedestrian safety campaign has an impact on impacts

One of the joys of Wellington is its compactness. And that means residents do a fair bit of walking. In the past five years, however, an average of 13 pedestrians have been involved in accidents on the golden mile each year. So Wellington City Council created a safety campaign that aimed to get Wellingtonians crossing the road with a “clear head” and it has slowly been rolling it out over print, video, outdoor and social media.

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Touchcast campaign attempts to lure more Australians to Silicon Welly

  • Advertising
  • March 26, 2015
  • StopPress Team
Touchcast campaign attempts to lure more Australians to Silicon Welly

Wellington's wide array of promotional activities have helped to greatly increase visitor numbers to the capital, both domestically and from Australia. Now it's trying to get some of our neighbours to think about staying for longer with the Wellington Works digital campaign.

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Te Papa Museum unleashes a Tweeting, sightseeing, dad-joke-loving T-Rex

  • Advertising
  • December 15, 2014
  • StopPress Team
Te Papa Museum unleashes a Tweeting, sightseeing, dad-joke-loving T-Rex

Standing outside Wellington's Te Papa Museum is a cargo container tagged with warnings of the prehistoric live cargo carried within. And in the event that skeptics doubt the veracity of these cautions, the growl that comes from within serves to quickly convince them that something terrifying is concealed behind the corrugated iron. This quirky outdoor installation forms only part of the multi-faceted campaign that Te Papa Museum has rolled out over the past few months in an effort to encourge families to purchase tickets for 'Tyrannosaurus: Meet the Family', an exhibition that showcases the period when reptiles reigned supreme.

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What we do in the Shadows: viral marketing at its finest

  • Advertising
  • June 13, 2014
  • David Farrier
What we do in the Shadows: viral marketing at its finest

David Farrier takes a look at what Taika Waititi and Jemaine Clement have done to spread the hype about their upcoming vampire satire, What we do in the Shadows.

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Vampires make their mark on vindy Vellington

  • PopPress
  • June 10, 2014
  • StopPress Team
Vampires make their mark on vindy Vellington

There's a fair bit of excitement over Taika Waititi and Jemaine Clement's What We do in the Shadows, which opens on June 19. And Wellington, a renowned film-friendly city, is getting behind it with a vampirical addition to its 'blown away' sign. PLUS: 'The vampire's guide to Vellington'.

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