Opinion
When commerce meets culture: what Wai262 might mean for brands using Maori words and images
We regularly see reports in the media about brands using Maori language or images in a way that’s offensive to Maori. There was the ka mate haka on the tea towels, the ta moko designs on the faces of models posing for a French magazine, the sale of the MAORI personalised plate on TradeMe, to name but a few.