articles tagged 'video'

StopPress Podcast #9: Cameron Death, WatchMe

  • Podcast
  • July 20, 2017
  • Erin McKenzie
StopPress Podcast #9: Cameron Death, WatchMe

It's an ever evolving media world and NZME has been doing just that with the creation of WatchMe to deliver short-form video. Two years on, we sit down with the head of video, Cameron Death, to see how the strategy has changed and where it's going with the future.

Read more

Investing in quality journalism: Shayne Currie on NZ Herald Focus' award-winning audience growth

  • Media
  • May 26, 2017
  • Erin McKenzie
Investing in quality journalism: Shayne Currie on NZ Herald Focus' award-winning audience growth

It’s been just over a year since NZME launched the NZ Herald Focus brand and now, it’s celebrating a win at the International News Media Association (INMA) World Congress in New York. With the award recognising how the new brand has tapped into a new audience for NZ Herald, we speak to managing editor Shayne Currie about how it’s managed to do that and why news video is so important.

Read more
topics
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

BrandWorld celebrates 20 years by reflecting on its past

  • Advertising
  • April 7, 2017
  • Erin McKenzie
BrandWorld celebrates 20 years by reflecting on its past

Last night, in a Freeman’s Bay bar, BrandWorld celebrated 20 years in business with its staff, clients, friends and many glasses of wine. Alongside a trip down memory lane with a few speeches by managing director Richard Stevens and founder Bill Peake, it farewelled industry legend John MacDonald, by sharing his successes and bad calls, and remembered its former executive director Mike O'Sullivan, whose passing last year was felt across the industry. We chat to Stevens about the agency's approach to content marketing and its enduring work.

Read more
voices

Postr adds video to its platform and expands abroad

  • Advertising
  • June 23, 2016
  • StopPress Team
Postr adds video to its platform and expands abroad

Opt-in mobile ad serving platform Postr has been pretty busy of late. After launching Skinny Collect late last year, it’s now launched a lock-screen video format, doubled its subscribers in the past six months and is expanding into South East Asia.

Read more

You scratch my back, I’ll scratch yours: Fairfax and TVNZ partner to attract more eyeballs—UPDATED

  • Media
  • May 3, 2016
  • Holly Bagge
You scratch my back, I’ll scratch yours: Fairfax and TVNZ partner to attract more eyeballs—UPDATED

Last year, Fairfax underwent some massive changes, restructuring its editorial staff into local teams and specialist areas, shifting a large part of the focus away from newspapers and over to the digital realm. This emphasis on digital seems to have paid off, as Stuff managed to grow its audience and has now used it to leverage a partnership deal with TVNZ, where Stuff readers will be able to view One News video from the site as of Thursday, which might mean more time spent on the site and in return TVNZ gets a taste of Stuff’s audience.

Read more

Whittaker's dispatches chocolate troops

  • PopPress
  • April 26, 2016
  • StopPress Team
Whittaker's dispatches chocolate troops

Whittaker’s paid its respects yesterday to those who fell at Gallipoli by creating a quirky animated video announcing its intention to send chocolate to every RSA in the country.

Read more

Digital reassurance: MediaWorks enables 100 percent viewable banner ads and unblockable video — UPDATED

  • Media
  • March 31, 2016
  • Holly Bagge
Digital reassurance: MediaWorks enables 100 percent viewable banner ads and unblockable video — UPDATED

Online ad viewability has long been an issue for publishers, with it being difficult to determine exactly how many people are actually viewing the ads served on a web page. And with interactive advertising spend hitting the $800 million mark this year, it seems more important than ever that advertisers know they’re getting the eyeballs they’re paying for. So, in response to the issue, MediaWorks has taken action, announcing today it's guaranteeing all of its banner ads will be 100 percent viewable from 1 April, using Google’s DoubleClick product. We chat to MediaWorks head of digital sales and ad strategy John-Paul Randall about the change in functionality as well as the publisher's other new function, which allows unblockable video ads to run across all platforms.

Read more

Inside the NZME newsroom: the Herald's Shayne Currie on video, investigative journalism and 'extraneous noises'

  • Media
  • March 3, 2016
  • Damien Venuto
Inside the NZME newsroom: the Herald's Shayne Currie on video, investigative journalism and 'extraneous noises'

The StopPress editorial team recently took a tour of the new NZME offices and chatted to the NZ Herald's managing editor Shayne Currie, editor Murray Kirkness and NZME digital audience engagement general manager Lauren Hopwood about why the move made sense. And in case you were wondering, this story does have a reference to "extraneous noises" which likely came from a toilet in a room adjoined to a recording studio.

Read more

What's your SE?

  • PopPress
  • December 10, 2015
  • StopPress Team
What's your SE?

Those who blurt out spoilers without considering the consequences of their actions have become widely reviled species that are simply met with groans and sighs of disgust from those in their company. And the new Netflix spot educates viewers on the etiquette that viewers must exercise when in the company of fans of particular shows.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit