Browsing: UX

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Inside: Touchcast
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Andrew Hawley won his first piece of business—Telecom’s youth-focused mobile brand Pulsate—in 1999 when he was still at design school at Massey University in Wellington. 15 years on and the executive creative director and managing director at 72-strong “digital experience agency” Touchcast is still working with his foundation client, albeit in a much larger capacity, as well as with a number of other big Kiwi companies that have been drawn to its attractive combination of speed and quality. He tells us how that panned out and what makes the full service digital agency tick.

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UX from tattoo ink to global tech
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It’s not often you get insight into user experience from a tattoo artist and Samsung’s US-based creative director in one day, but that’s what organiser’s of Wellington’s UX Design Day next month have managed to pull off.

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Meet DAN: TBWA fuses digital arms, gets call-up to be global UX hub
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Following the worldwide unification of TBWA’s digital operations into the Digital Arts Network (DAN), Whybin\TBWA has announced that its digital consultancies Tequila and Shift have officially been melded into DAN\Auckland. And in a coup for the local agency, the Auckland arm was chosen to build DAN’s user experience (UX) lab, the network’s global centre of excellence for digital user experience design.