With the Gold Coast 2018 Commonwealth Games mere weeks away, the official New Zealand broadcaster TVNZ, with the help of Assignment Group and TVNZ Blacksand, has launched the first phase of its campaign.
Marketing, advertising & media intelligence
The Interactive Advertising Bureau of New Zealand has announced it's been working with publishers, agencies and tech vendors to implement ads.txt, a global IAB initiative designed to eliminate counterfeit inventory in the programmatic advertising ecosystem.
Cord cutting pundits have predicted the death of ye olde television for years. And while few would argue with Merja Myllylahti’s 2017 AUT Journalism, Media and Democracy summary when she said commercial television broadcasting showed signs of distress, the six-month interim reports released by New Zealand television heavyweights TVNZ and Sky TV had some surprises. We check in with the media owners and the media agencies to break down the facts and the figures.
Industry happenings at MediaWorks, Culture & Theory, Digiday Media Awards, Pead PR, Razzbri, TVNZ, Bauer, The Warehouse Group, Serko, Sudima Hotels and Resorts and Dow Design.
Apples with apples? What the TVNZ and MediaWorks ratings tell us about the line-up dice up - UPDATED
In light of the chopping and changing of personnel in the media arena, what do the ratings say about the year that has been and the year ahead for TVNZ and MediaWorks? PLUS: Jeremy Wells will join Hilary Barry on Seven Sharp.
Run me a bath Alexa, put the lights on dim and tell me the news. We take a look at the virtual assistant space and how Kiwi media organisations will be using Amazon's Alexa.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
Shortland Street is back, and while viewers are dealing with Chris Warner’s woes, TVNZ and Blacksand are lapping up the success of a colourful summer campaign.
TVNZ has appointed Jonathan Symons to the new executive role of marketing director.
The New Zealand Television Awards recognised excellence in local television programmes as well as individual achievement as it announced the 2017 winners last night at Auckland's SkyCity Theatre.
We talked to much-loved media figure Suzy Cato about her thoughts on children’s programming in New Zealand, and what she’s been up to lately.
Last night New Zealand’s TV talent celebrated the technical nouse of local producers at the New Zealand Television Craft Awards, and it was Lippy Pictures’ Jean that owned the night as it claimed eight of the 10 craft awards. PLUS: the finalists of the New Zealand Television Awards have been announced.
On the afternoon of TVNZ's new season launch, the broadcaster's chief executive Kevin Kenrick sat down with StopPress for a chat about the business.
Following last week's announcement of TVNZ's new season lineup, director of content Cate Slater delves deeper into the programme choices and her personal favourites to win the eyeballs.
Industry happenings at The Sweet Shop, TVNZ and oOh! Media.