articles tagged 'TV'

SMI figures: total agency spend exceeds $1 billion in 2017

  • Advertising
  • February 13, 2018
  • Erin McKenzie
SMI figures: total agency spend exceeds $1 billion in 2017

2017 was another record year for agency advertising spend, with data released from Standard Media Index (SMI) showing $1.048 billion was spent on major media across the year. But will the momentum continue? We speak to SMI managing director for Australia and New Zealand Jane Ractliffe about confidence in the economy.

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Exceeding expectations: Bravo's Chris Taylor on end of year ratings and 2018 plan

  • Media
  • January 19, 2018
  • Erin McKenzie
 Exceeding expectations: Bravo's Chris Taylor on end of year ratings and 2018 plan

It's 18 months since Bravo graced New Zealand's screens, delivering a dose of reality television to local audiences in the form of Real Housewives, Vanderpump Rules and Million Dollar Listings. We speak to Chris Taylor, managing director of networks and distribution for Australia and New Zealand, about how the channel is settling into the local media landscape and what it has planned for 2018.

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TVNZ Blacksand and Shortland Street spice up this year’s summer campaign

  • Advertising
  • January 18, 2018
  • Findlay Buchanan
TVNZ Blacksand and Shortland Street spice up this year’s summer campaign

Shortland Street is back, and while viewers are dealing with Chris Warner’s woes, TVNZ and Blacksand are lapping up the success of a colourful summer campaign.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media

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Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

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Tante or tente? Toyota explores the danger in similarities

  • Advertising
  • December 12, 2017
  • StopPress Team
Tante or tente? Toyota explores the danger in similarities

Toyota and Saatchi & Saatchi have taken a look at what can go wrong when two things are alike in a campaign to promote its genuine parts.

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TVNZ's FY2017 results: Kevin Kenrick explains the onerous output deal

  • Media
  • September 1, 2017
  • Erin McKenzie
TVNZ's FY2017 results: Kevin Kenrick explains the onerous output deal

TVNZ has released its FY2017 annual results, with a $19.5 million loss in EBITDAF on the previous year due to an onerous contract provision with Disney and marginal year-on-year declines in advertising revenue. We talk to chief executive Kevin Kenrick about outdated output deals and how TVNZ is placing bets on the future.

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voices

Sam Aldred: a tale of two Sky TVs

  • Voices
  • August 25, 2017
  • Sam Aldred
Sam Aldred: a tale of two Sky TVs

Everything that analysts predict will happen to Sky in the local market has already happened to its counterpart in London—and things are still going swimmingly across the pond. Sam Aldred questions whether local predictions of the impending demise of Sky are a little overstated.

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The StopPress/Freeview TV quiz: how clearly can you see?

  • StopPress + Freeview
  • June 7, 2017
  • StopPress Team
The StopPress/Freeview TV quiz: how clearly can you see?

Media consumption is changing. But by how much? Test your knowledge with the StopPress/Freeview TV quiz.

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Why the social feed is the future of TV

  • Opinion
  • May 3, 2017
  • Sam Aldred
Why the social feed is the future of TV

Receptive.tv director Sam Aldred reckons that the growing prominence of live video on social feeds will play an important role in defining the future of broadcast television (despite all the controversies concerning extreme footage).

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Gloriavale tops 2016's most-watched shows, TVNZ continues its ratings dominance

  • Media
  • February 7, 2017
  • StopPress Team
Gloriavale tops 2016's most-watched shows, TVNZ continues its ratings dominance

It was a big year for TVNZ in 2016 after launching its much-vaunted rebrand late last year. Now there's more cause to celebrate as it continues to dominate the TV rankings, with TVNZ 2's Gloriavale: A Woman's Place, topping the list for most-watched show amongst the 25-54 demographic.

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Magic doesn’t happen by magic

  • Voices
  • February 7, 2017
  • Michael Goldthorpe
Magic doesn’t happen by magic

Hunch founder Michael Goldthorpe peers into the boiling cauldron to find out what goes into making creative magic.

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From TVC to TV series: Kiwibank, TVNZ and Nigel Latta join forces to bring financial advice to primetime

  • Advertising
  • January 24, 2017
  • Erin McKenzie
From TVC to TV series: Kiwibank, TVNZ and Nigel Latta join forces to bring financial advice to primetime

Our relationship with money is typically something of an afterthought, generally restricted to advice columns and finance pages. However, Kiwibank is taking it mainstream in a new series called Mind Over Money with Nigel Latta, a fully funded series centred on the psychology of money. We talk to general manager of marketing Regan Savage and TVNZ general manager of content solutions Lyndsey Francis about the series and Kiwibank’s decision to take a leap.

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'A PR gift': Sky wins piracy legal battle in lead up to Parker fight

  • Media
  • December 9, 2016
  • Jihee Junn
'A PR gift': Sky wins piracy legal battle in lead up to Parker fight

In what could be considered "a PR gift", Sky are celebrating their victory against the illegal live streaming of Joseph Parker's last match in the ring just a day before his next bout in Auckland tomorrow.

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Right battle, wrong enemy: Sky's real problem is bigger than NZME, Fairfax or TVNZ

  • Voices
  • November 17, 2016
  • Sam Aldred
Right battle, wrong enemy: Sky's real problem is bigger than NZME, Fairfax or TVNZ

Receptive.tv director Sam Aldred takes a look at the rise of global entities and finds that Sky might be picking a fight with the wrong organisations.

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Random acts of kindness, hugs, compliments and TV: Freeview shows the value of freebies

  • Advertising
  • November 15, 2016
  • Erin McKenzie
Random acts of kindness, hugs, compliments and TV: Freeview shows the value of freebies

The rise in SVODs is quickly making audiences accustomed to paying for entertainment. However, not everything comes with a price tag. And stepping in to remind Kiwis this is Freeview, with its new ‘How good is free’ campaign by TVNZ Blacksand.

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MediaWorks lifts the lid on what's in store for 2017

  • Media
  • November 11, 2016
  • StopPress Team
MediaWorks lifts the lid on what's in store for 2017

MediaWorks has announced its 2017 programming line up, which is set to entertain audiences and deliver advertising opportunities with a feast of local and international reality TV and drama.

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