articles tagged 'Tarver Graham'

Creating a digital personality: How a kiwi creative agency won big with Huff Post

  • Media
  • May 15, 2018
  • Findlay Buchanan
Creating a digital personality: How a kiwi creative agency won big with Huff Post

Gladeye has won big for its collaboration with Huff Post Highline to deliver FML; an interactive new age form of digital story-telling. The Kiwi digital agency has pipped finalists New York Times, National Geographic and ESPN to accept awards for Web Feature Design, Web Animation, and Innovative Practice at the 53rd Annual American Society of Publication Designers Awards gala in New York. It’s one of the many polarising stories Gladeye has collaborated on including America’s Most Admired Lawbreaker, Out Here, No One Can Hear You Scream and Four Quitters Walk Into a Bar, to name a few. We sit down with the brains of the business, founder and creative director Tarver Graham, to hear about how Gladeye is transforming news stories from across the globe.

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What keeps me up at night: Gladeye CEO Tarver Graham

  • StopPress + Tech Futures Lab
  • May 8, 2018
  • StopPress Team
What keeps me up at night: Gladeye CEO Tarver Graham

Gladeye CEO Tarver Graham discusses what keeps him up at night as a part of a series in conjunction with Tech Futures Lab.

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Radio New Zealand embraces digital democracy for site redesign

  • Design
  • October 8, 2015
  • Holly Bagge
Radio New Zealand embraces digital democracy for site redesign

Radio New Zealand is taking the unusual step of going to its audience for suggestions for the redesign of its new website, something it says it's never done before. So does the strategy make sense? Or should it be focusing on user behaviour? PLUS: Te Papa's similar approach.

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Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...

Gladeye works its magic for Huffington Post Highline's 'massive, magisterial' big pharma expose

  • Media
  • September 17, 2015
  • Ben Fahy
Gladeye works its magic for Huffington Post Highline's 'massive, magisterial' big pharma expose

Whether it's the New York Times' oft-mentioned Snowfall, Bloomberg Businessweek's brilliant data visualisations, the story about the rise of Luis Surarez on ESPN, the custom features of Pitchfork, the clever comics of the two Tobys on The Wireless' and many more besides, digital media offers a big toolbox for storytellers. And local shop Gladeye has played a part in another impressive effort, helping to develop a 15-part online expose—or, as it's being called, “docuserial”—called 'The Miracle Industry' with Huffington Post Highline.

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Mobiles, music and multiplayer gaming technology: how 2degrees let punters 'play the bridge'

  • Mobile
  • May 14, 2015
  • Ben Fahy
Mobiles, music and multiplayer gaming technology: how 2degrees let punters 'play the bridge'

For many, it was disappointing to see the Auckland Harbour Bridge return to its standard gun-metal grey hue after 2degrees, Special Group and Gladeye added some colour—and musical interactivity—to the landmark during the seven week Play The Bridge campaign. And bringing "New Zealand's largest lightshow" to life was an impressive feat of digital production problem solving and creativity.

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voices

Slingshot website uses pink, wins award, ups conversions astronomically

  • Web Design
  • November 19, 2014
  • Jessy Edwards
Slingshot website uses pink, wins award, ups conversions astronomically

The new Slingshot website, designed by Gladeye, has rocketed its online conversions by an extraordinary 250 percent. This month the site won Best in Class in the global Interactive Media Awards. Spacing out the site, paring back the content, and liberal splashes of baby-pink, hot-pink and blush are all part of the success story.

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Inside: Gladeye

  • Digital
  • April 3, 2014
  • Ben Fahy
Inside: Gladeye

Turn up on Friday afternoon at Gladeye's Parnell office and you're likely to get a sausage as part of its weekly all-staff barbecue. Turn up at any other time during the week and you're likely to get some of the best web design and digital thinking in the country. Founder and director Tarver Graham and account director Ben Glazewski talk turkey.

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Golden days as Gladeye and Method nab international digital accolades

  • Advertising
  • May 6, 2012
  • StopPress Team
Golden days as Gladeye and Method nab international digital accolades

Two Auckland-based digital creative agencies have flown the Kiwi flag at the 2012 Communicator Awards, with Gladeye taking home three golds for Moa Beer, Collette Dinnigan and the agency’s own portfolio website as well as another two silvers, and Method Studios winning gold for a custom Xbox Kinect Game for Smith&Smith that was aimed at insurance brokers.

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Movings/Shakings: 9 March—UPDATED

  • movingsshakings
  • March 8, 2012
  • StopPress Team
Movings/Shakings: 9 March—UPDATED

Mike Knowles gets a slice of Farrimond, Tangible bids adieu to Julian Andrews, digital agency Gladeye shifts from a budgie cage to an eagle's nest, CAANZ and The Sweet Shop announce their Young Lotuses, Audi and MIT share the love, Australasian promotional products don Bill Kestin takes up an international post, and say hello to our little friend, new Movings/Shakings sponsor The Pond. 

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