Spark and TVNZ’s bid to secure the rights to bring New Zealanders the Rugby World Cup 2019 has been successful.
Marketing, advertising & media intelligence
Spark, Facebook and Colenso have joined forces to create the Tall Shorts Film Festival, flipping the traditional landscape film format on its side with a vertical-format film festival for the mobile age.
Spark and Colenso BBDO launch a campaign that encourages women to pursue leadership roles.
Out-of-home revenue grew 18 percent for 2017 and static remains strong, according to the latest report from the Outdoor Media Association of New Zealand (OMANZ).
Spark and Colenso BBDO have launched a new campaign called '#thankstoyou' that celebrates the organisations and individuals who have helped advance perceptions and attitudes towards the LGBTQI+ community.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
The next chapter in Spark's 'Little can be Huge' campaign looks at qualities that Kiwi business are equipped with, as companies search for a little edge that’ll take their business further.
Spark’s general manager of customer and marketing, Clive Ormerod, is set to depart the company and take on the CMO role at Les Mills International.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here's what, Sarah Williams, head of brand, communications and experience at Spark, has to say.
Before we shut down our computers and leave the StopPress comment section unattended (to a degree) over the Christmas/New Year break, we take a look at the highs and lows from the last 365 days with the top 10 StopPress stories.
To help Santa take requests for Kiwi kids’ wish lists, Spark, with Colenso BBDO and PHD, has brought in a group of retirees to man the Santaline.
Unlike most awards, during the judging the team decided we need to make up a few more specific categories to reward some other moments, people and businesses we felt were deserving of a special nod. Although they didn't walk away with a special doorstop trophy, we hope they basked in a warm of glow of victory as they were announced.
Who are New Zealand's biggest spending brands? Nielsen has shared the top 30 spenders on advertising for the last three years and each list appears to be a shuffled version of the one that came before.
With the latest Census revealing Auckland as one of the most culturally diverse cities in the world, with two in five residents born overseas and 30 percent speaking more than one language, Spark’s launched a new campaign to tap into the Chinese New Zealander market.