Industry happenings at Prime News, Colenso BBDO, Satellite Media, Finch and Font.
Browsing: Satellite Media
Yealands is on a mission to toast six Kiwis on sustainable journeys with its online campaign Raise a Glass. The campaign website, developed by Satellite Media, showcases each finalist’s story, including musician Iva Lamkum, Frank Stationery owner Jason Holdaway and Sea2Summit7 adventurer Dave Williams, who raises awareness and funds for male mental health.
House of Travel has launched an iPhone and Android app in collaboration with developer Satellite Media. The app gives existing customers access to their itinerary and a virtual version of their travel consultant with support via their mobile phone.
Satellite Media leaders Nikki Streater and Nick Lowe erased the company line between digital and media before they could foresee the avalanche of devices and channels that would bring the two areas together. Now it’s clients that cover a raft of touchpoints — and support its forays into connected retail and events — that interest the company most.
For parents, back to school is a time of forking out for stationery while also reclaiming their daytime lives. But a new addition to the Little Fridge app means it’s also a chance for parents and kids to get smart about their diets.
Tip Top has made new promotional posters that use artificial food colourings discarded in its move to natural ingredients. It’s also wooing communities outside Auckland with virtual reality games designed to draw the crowds over summer.
Auckland production company Satellite Media and agency BelowTheLine’s new app for Fonterra Brands and Foodstuffs’ New World supermarkets brings dairy products and the Anchor cow to life. Little Fridge supports the New World Little Shop promotion with in store treasure hunts and a stand where shoppers can photobomb the Anchor cow.
Music magazine Rip It Up has been sold to Groove Guide publisher Grant Hislop.
Metro claims to be “the most trusted guide to eating in Auckland”. And the title is playing to its strengths and moving to where its audience is increasingly looking with the launch of Metro Eats, a new mobile app that was developed by Satellite Media and combines content from the magazine’s Top 50 Restaurants, Top 100 Cheap Eats and Top 50 Bars.
In an effort to create a snapshot of New Zealand through the eyes of social media, Vodafone recently asked Kiwis to share their Tweets, Txts, status updates, videos, and pictures as part of Share Everything Day on 8 July. And the end result of all that sharing, a short-film created by Satellite Media, was released on Vodafone’s Facebook page today.
Blue September was prostate cancer awareness month, October is pink all over for Breast Cancer Action Month. The New Zealand Breast Cancer Foundation has had its website completely redesigned and rebuilt by Satellite Media in time for this month’s activities.
An ad for the campaign was filmed in Auckland …