Last night, Jono Pryor made headlines for breaking down during Jono and Ben when talking about the death of a friend and mental illness. His words have since been praised by the audience, but he's not the only one making mental illness the topic of a nation-wide conversation as New Zealand's rugby stars have also spoken up.
Marketing, advertising & media intelligence
TRA head of strategy Colleen Ryan is takes a look at 111 years of rugby and the recent All Blacks' loss to Ireland to see how marketers can better predict the future behaviour of customers.
Another day, another step towards assured glory for the All Blacks, and another few attempts to squeeze some more blood out of the rugby stone. And this week's winner of The Big Game, a prestigious award dished out by StopPress to the best example of desperate euphemism usage from non-sponsors hoping to ride the attention train, goes to Cadbury for its classy Photoshopping. PLUS: rugby fever also contracted by Beats by Dre, Barkers and Jono and Ben.
From the page to the screen and everywhere inbetween: how magazines are morphing into many-tentacled consumer brands
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.