articles tagged 'Raydar'

Paul Manning to leave 99

  • Movings/Shakings, brought to you by Marsden Inch
  • February 23, 2018
  • StopPress Team
Paul Manning to leave 99

Clemenger Group New Zealand has announced 99 managing director Paul Manning will be departing the agency for a new venture outside of the industry.

Read more

Raydar CEO Darryl McClay to step down

  • Movings/Shakings, brought to you by Marsden Inch
  • April 28, 2017
  • StopPress Team
Raydar CEO Darryl McClay to step down
Darryl McClay

Darryl McClay, longtime CEO of shopper marketing agency Raydar, will be leaving the agency at the end of June. Managing director Troy Fuller has been announced as his replacement.

Read more

Clemenger Group fuses Raydar and Clemenger Shop

  • Shopper marketing
  • May 15, 2015
  • Damien Venuto
Clemenger Group fuses Raydar and Clemenger Shop

Only two years after launch, Clemenger Shop has been merged with the Clemenger Group’s other shopper marketing business, Raydar.

Read more

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

topics
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Movings/Shakings: 31 March

  • Movings/Shakings, brought to you by Marsden Inch
  • March 31, 2015
  • StopPress Team
Movings/Shakings: 31 March

Industry happenings at FCB, TVNZ, MediaWorks, RadiumOne, ApolloNation, Raydar, Ad2one, Snakk Media and Pead PR.

Read more

TVCs of the Week: 25 September

  • TVC of the Week brought to you by Pluk
  • September 25, 2012
  • Ben Fahy
TVCs of the Week: 25 September

Gravity Coffee's week-long intern experiment, Sky's awkward dead air, Orcon's new feline ambassadors, Cool Charm's street cred and Ogilvy's Shopping Channel clasp the TVC of the Week trophy to their bosoms this week.

Read more
voices

Zowie rolls it on as Cool Charm and Raydar roll it out

  • Advertising
  • September 24, 2012
  • StopPress Team
Zowie rolls it on as Cool Charm and Raydar roll it out

Just Juice has Antonia Prebble, Symbio has Lorraine Downes and now Cool Charm is aiming to up its street cred by launching a campaign starring its new ambassador: Kiwi electropopper Zowie.

Read more

Paper trail: Brother and Raydar get into gear for Rally push

  • Advertising
  • June 8, 2012
  • StopPress Team
Paper trail: Brother and Raydar get into gear for Rally push

We wrote about Brother's plans to promote its naming rights sponsorship of the brrmm brrmms a few weeks back. And the multi-channel campaign went live this week, led by a cool new TVC created by Raydar and SPG/Kaleidoscope that's about as far away as you could get from the Japanese company's previous TV efforts and links its technology with rally driving by bringing a print out of a car to life.

Read more

Off-road meets hi-tech as Brother rides shotgun with Rally New Zealand

  • Brand
  • May 23, 2012
  • Ben Fahy
Off-road meets hi-tech as Brother rides shotgun with Rally New Zealand

For many years, Brother has focused on promoting printers, copiers, sewing machines, labellers and other products from its "home and business IT peripherals" range, usually with a host of low-budget TV ads and that well-known tune at the end, 'Brutttthhhher'. But it's attempting to come out of the shadows in New Zealand—and, at the same time, showcase the Japanese company's technological prowess—by signing up as naming rights sponsor of the Brother Rally New Zealand and the Brother International Rally of Whangarei. 

Read more

Movings/Shakings: 7 February

  • movingsshakings
  • February 7, 2012
  • StopPress Team
Movings/Shakings: 7 February

Glenn Jameson has "been putting out fires his entire career and now wants to start some", Raydar's long serving creative director hands over the baton, James Coleman gets up early, ex APNer Greg Hornblow moves into real estate, and, fresh from swallowing Mitchells, Aegis launches a new innovation unit. 

Read more

Raydar and Touch/Cast join digital forces

  • Advertising
  • December 1, 2011
  • StopPress Team
Raydar and Touch/Cast join digital forces

Digital activation agency Touch/Cast, bought by Clemenger just last month, and retail advertising agency Raydar have joined forces to bring a new digital offering to the Auckland market. The venture will be headed up by well-known digital evangelist, Zac Pullen.

Read more

Raydar to ride shotgun on Mercedes-Benz as realignment glut continues

  • Advertising
  • March 21, 2011
  • StopPress Team
Raydar to ride shotgun on Mercedes-Benz as realignment glut continues

Raydar recently benefitted from a global network realignment when it picked up the Pacific Blue account in New Zealand. And lightning has struck twice: it has now been named as the local agency for Mercedes-Benz after the German car brand named BBDO as its global network in January.

Read more

Raydar gets its hands on Clemenger-aligned Virgin goodies

  • Advertising
  • February 1, 2011
  • StopPress Team
Raydar gets its hands on Clemenger-aligned Virgin goodies

Raydar has picked up the Virgin Blue Group account in New Zealand, which will see it handle advertising in New Zealand and Pacific Island markets for Pacific Blue and Polynesian Blue airlines.

Read more

Alphabet Soup on the Raydar

  • News
  • December 11, 2009
  • StopPress Team
Alphabet Soup on the Raydar

Clemenger’s Alphabet Soup will merge with Raydar, starting January 2010.

Read more
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit