Electric Kiwi has named Saatchi & Saatchi as its creative agency, after a pitch which took place in January.
Browsing: power company
Marketing doesn’t always have to shouted onto a television screen, splurged across the pages of a mailer or hammered into a Gmail inbox. Sometimes, the most effective marketing comes instead as a subtle suggestion. As was discovered by a member of the Tangible Media business team, sometimes this suggestion can take the form of a friendly email, which in this instance came from Powershop asking a customer moving out of a home to remember to leave important information—such as the rubbish day, neighbours’ names, best local takeaway and the nearest dairy—for the next person moving in.
New(ish) kid on the block, Flick Electric, has launched a quirky new campaign highlighting its point of difference from other power companies, which features a few familiar faces.