Browsing: Plunket

News
All Black under fire from breast-is-best brigade – UPDATED
By

Earlier this year All Black hero Piri Weepu recorded his third Smokefree advertisement, made by the Health Sponsorship Council and Base Two. His appearance in two earlier Smokefreee ads had been so successful they inspired both his brother, and his mum Kura Weepu, to quit smoking. But now, a furore by the ‘breast-is-best brigade” has seen a two second clip of Weepu dropped from the new 2011 ad, for *gasp* bottle feeding his baby daughter.

News
Raising roofs—and rugby spirits
By

Who’s it for: Mitre 10 Mega and Plunket by DraftFCB and Flying Fish

Why we like it: We’re suckers for time-lapse, especially when it’s used to promote a campaign helping to raise money for Plunket. A good idea, well-made and a nice original track from …

News
Superheroes save Earth from imminent peril, win Bolly Award
By

Shift Wellington has taken out the Interactive Advertising Bureau’s latest Bolly Award for Plunket’s www.superheroes.co.nz, a snazzy, good-lookin’ and “really well-thought out idea” that allows users both young and old to customise their own uber-hero, share it with friends and even buy superhero paraphernalia.