articles tagged 'online'

NZME enters the recruitment market with YUDU

  • Media
  • November 3, 2017
  • StopPress Team
NZME enters the recruitment market with YUDU

NZME has entered the recruitment market with a new digital platform, YUDU, that connects industries with both active and passive candidates.

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A sceptical bunch: only one in five New Zealanders trust global brands online

  • Research
  • October 24, 2017
  • StopPress Team
A sceptical bunch: only one in five New Zealanders trust global brands online

Global brands are struggling to win the trust of connected New Zealanders, according to research from Kantar TNS.

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TVNZ new season launch: how the broadcaster plans to capture eyes across all screens in 2018

  • Media
  • September 28, 2017
  • Erin McKenzie
TVNZ new season launch: how the broadcaster plans to capture eyes across all screens in 2018

Last night, TVNZ and its agency and production partners gathered at Auckland’s Shed 10 cut the ribbon on a new season lineup. But as much as it was a celebration of what’s to come, it was a chance for the broadcaster to recognise all it's achieved in the past year in its push to connect with more Zealanders than ever in more places than ever before.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

topics
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

TVNZ's Jeff Latch and Andrew Shaw on brand integration, stacked content and reaching the young'uns

  • Media
  • October 3, 2016
  • Erin McKenzie
TVNZ's Jeff Latch and Andrew Shaw on brand integration, stacked content and reaching the young'uns

Buying content is easy. But getting viewers to tune in so you can make money from it is a whole other challenge. We chat to TVNZ's Jeff Latch and Andrew Shaw about how they're planning to address the latter part of this equation.

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RNZ scraps its online comment section

  • Media
  • July 11, 2016
  • Holly Bagge
RNZ scraps its online comment section

After 18 months of having its comment section switched on, RNZ has decided it will no longer allow comments on its website and it will phase out the capability on its site by the end of the week, instead encouraging comments on its social media channels. We chat to RNZ's Megan Whelan about why it made the decision and what it means for its audience. PLUS: how technology might improve comment sections in the future, and Fairfax’s approach to its comment sections.

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voices

Google names Stephanie Davis new country manager for New Zealand

  • Movings/Shakings, brought to you by Marsden Inch
  • January 27, 2016
  • Damien Venuto
Google names Stephanie Davis new country manager for New Zealand

Google has confirmed that New Zealand country director Tony Keusgen has been replaced by Stephanie Davis.

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TVNZ's Kevin Kenrick says new channel isn't only for blokes

  • TV
  • January 22, 2016
  • Damien Venuto
TVNZ's Kevin Kenrick says new channel isn't only for blokes

TVNZ is looking to offer advertisers a means by which to reach male audiences through a new free-to-air TV channel. We chat to the broadcaster's chief executive Kevin Kenrick about why it's made this move.

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YouTube, Facebook, Twitter and Ted look back at 2015

  • PopPress
  • December 10, 2015
  • StopPress Team
YouTube, Facebook, Twitter and Ted look back at 2015

It's no secret that 2015 has been punctuated by some horrific moments, with the Nepal Earthquake, the Paris attacks, the refugee crisis and the Charleston Shooting standing out as some of the more harrowing examples. But interspersed alongside these events, there were also many positive moments that saw people celebrate and express their creativity online. YouTube, Facebook, Twitter and Ted look back at the moments that defined the year.

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It all sounds so credible

  • PopPress
  • December 8, 2015
  • StopPress Team
It all sounds so credible

The rise of “wellness” products and services such as cold-pressed juice bars, raw and paleo eateries, boutique yoga studios and alternative therapies has brought with it a specific vocabulary. Some of these wellness words sound like science; some, especially those coming from Deepak Chopra, have the ring of religon, and quite a few are so divorced from meaning that they’re uncategorisable. After overdosing on YouTube philosophical debates one night, Australian web developer Seb Pearce wrote some code to randomly generate New Age copy at the push of a button.

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Shower thoughts, Scout, The Spinoff and why big media struggles to launch new online media brands—UPDATED

  • Media
  • November 24, 2015
  • Ben Fahy
Shower thoughts, Scout, The Spinoff and why big media struggles to launch new online media brands—UPDATED

While showers can be vicious killers, water on the neck can also create moments of clarity, so it's generally worth the risk. And last night as I sat in the corner of the shower weeping, scrubbing myself down after another day spent working in trade media, I started thinking about Rachel Glucina—and, more generally, the folly of big media trying to get down with the internet kids.

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A new router aimed at concerned parents wants to stop the loss of kids' innocence

  • PopPress
  • November 4, 2015
  • StopPress Team
A new router aimed at concerned parents wants to stop the loss of kids' innocence

A few months back Vodafone launched a campaign aimed at teaching parents how to keep their kids safe online. But sometimes you need more than a parent's guidance. You need technology. And Torch, a special router for parents that claims to stop kids from accessing dodgy content and imposes limits on the amount of time they spend online, created an ad that shows how innocent search terms are not always so innocent.

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Movings/Shakings: 3 November

  • Movings/Shakings, brought to you by Marsden Inch
  • November 3, 2015
  • StopPress Team
Movings/Shakings: 3 November

Industry happenings at Hourigan International, Spark, Finch and Federation.

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Movings/Shakings: 20 October

  • Movings/Shakings, brought to you by Marsden Inch
  • October 20, 2015
Movings/Shakings: 20 October

Industry happenings at NZ Herald, IAB NZ, Cuisine magazine, TRA, Group M, Hunch and Hypermedia.

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Up Country: the Otago Daily Times' Barry Stewart on the enduring power of local journalism, people power and the joy of Super Rugby victory

  • Up Country, brought to you by News Works
  • October 2, 2015
  • StopPress Team
Up Country: the Otago Daily Times' Barry Stewart on the enduring power of local journalism, people power and the joy of Super Rugby victory

In conjunction with News Works, the Up Country series talks with some of New Zealand's top regional newspaper editors about the performance of their titles in print and online, the role local news plays in regional communities, where they see the industry going and why advertisers should stick with them. First up, Barry Stewart, the newly appointed editor of the Otago Daily Times.

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TVNZ to launch short-form play, aims to collaborate with advertisers

  • Media
  • September 17, 2015
  • Damien Venuto
TVNZ to launch short-form play, aims to collaborate with advertisers

As part of its new season launch, TVNZ announced the impending introduction of a short-form platform called OnDemand Shorts, which will be housed within the overarching TVNZ OnDemand offering and feature three- to five-minute video clips. And the broadcaster's looking to work with advertisers to fill the new platform with content.

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