articles tagged 'Microsoft'

The Compendium: 2 March

  • PopPress
  • March 2, 2018
  • StopPress Team
The Compendium: 2 March

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

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The Compendium: 15 December

  • Compendium
  • December 15, 2017
  • StopPress Team
The Compendium: 15 December

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

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A photographer, illustrator and architect wield their influence for Microsoft's Surface Studio

  • Advertising
  • August 25, 2017
  • Damien Venuto
A photographer, illustrator and architect wield their influence for Microsoft's Surface Studio

Microsoft has recruited conceptual photographer Garth Badger, architect Angus Muir and illustrator Kelly Thompson to launch its Surface Studio product.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

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Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Google, Facebook, Microsoft: Ipsos names the most influential brands in New Zealand

  • Brand
  • July 19, 2017
  • StopPress Team
Google, Facebook, Microsoft: Ipsos names the most influential brands in New Zealand

Ipsos has released the results of its 'Most Influential Brands in New Zealand' study and technology brands lead the pack, with Google, Facebook and Microsoft taking the top three spots respectively, alongside four local brands.

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Year in Review: Jordanna Murray, Microsoft New Zealand

  • Year in Review
  • December 21, 2016
  • StopPress Team
Year in Review: Jordanna Murray, Microsoft New Zealand

Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here's what Jordanna Murray, Microsoft New Zealand's Windows and Surface product marketing manager, has to say.

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voices

Microsoft spruiks its Surface Book by letting creativity thrive and providing relief from the daily grind

  • Advertising
  • June 7, 2016
  • Erin McKenzie
Microsoft spruiks its Surface Book by letting creativity thrive and providing relief from the daily grind

Microsoft NZ is giving Kiwis the chance to bring their dreams to the surface in a new competition campaign, with the help of Y&R, in which one winner will receive a year’s salary to unleash their creativity.

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Fairfax and Microsoft call on a doctor, a scientist, a DJ and other interesting Kiwis to push the Surface Pro 4

  • Advertising
  • May 10, 2016
  • Holly Bagge
Fairfax and Microsoft call on a doctor, a scientist, a DJ and other interesting Kiwis to push the Surface Pro 4

Microsoft is doing a pretty good job of reaching younger people through its marketing. It’s obviously noted that filming an ad of a laptop, slow panning over all of its sexy angles isn’t quite going to cut it anymore, at least not for all audiences. So recently, it teamed up with Fairfax for a content partnership called 'The Change Makers' to spruik its Surface Pro 4.

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Top websites for December: Facebook slips below Microsoft as Nielsen includes Skype in the numbers--UPDATED

  • Media
  • January 21, 2016
  • StopPress Team
Top websites for December: Facebook slips below Microsoft as Nielsen includes Skype in the numbers--UPDATED

Microsoft’s combined offerings topped Facebook in last month’s website rankings, which are based on a Nielsen report that tracks unique audience across all web browser usage, but does not include the use of mobile apps. Unsurprisingly, Google came out on top, while Stuff retained its lead over the Herald further down the list.

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All about the clicks: Nielsen tracks the year-on-year changes for New Zealand's top ten websites

  • Data
  • January 29, 2015
  • StopPress Team
All about the clicks: Nielsen tracks the year-on-year changes for New Zealand's top ten websites

Nielsen has released its annual list of the top ten websites Kiwis visited over the course of December. And while the list was populated by the usual suspects, there were a few surprises in terms of the year-on-year changes for some of the websites.

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Out with the old and in with the new

  • PopPress
  • January 29, 2015
  • StopPress Team
Out with the old and in with the new

Two weeks ago, Google announced it would stop selling its Google Glass Explorer, which went off the market on January 19. And this news coincided with an announcement from Microsoft on the release of a prototype of Hololens, a PC headset that runs on Windows 10.

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Gutsy Microsoft offers rebates to Kiwi businesses that switch from Google Apps to Office 365

  • Business
  • January 29, 2015
  • Damien Venuto
Gutsy Microsoft offers rebates to Kiwi businesses that switch from Google Apps to Office 365

Microsoft New Zealand is throwing down the gauntlet and challenging Google via a new campaign that will offer Kiwi small and medium-sized businesses (SMBs) using Google apps a $25-per-user rebate if they purchase Office 365 before 30 April 2015 and switch before 31 May.

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From Microsoft to LinkedIn to Pandora: Kiwi tech star Sara Clemens on working for the juggernauts

  • Media
  • December 11, 2014
  • Damien Venuto
From Microsoft to LinkedIn to Pandora: Kiwi tech star Sara Clemens on working for the juggernauts

For the last 20 years, Sara Clemens has made an international name for herself in the tech industry, working for the likes of Microsoft, LinkedIn and now Pandora, where she was appointed chief strategy officer earlier this year. And while this title alone would be enough to intimidate some employees, Clemens thrives in these high-pressure positions and actually enjoys the challenge. StopPress recently had a chat with her about her previous successes and what she hopes to acheive in her new role.

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Spray cans and skateboards: Microsoft Surface, FCB and the street artists

  • Didge
  • September 11, 2014
  • Skye Wishart
Spray cans and skateboards: Microsoft Surface, FCB and the street artists

Microsoft Surface New Zealand is jumping aboard the street art wagon, collaborating with FCB and renowned Kiwi street artists BMD to produce a bromance-y video showing the creative possibilities of the Surface Pro 3. The video kicks off a "purely social" campaign to be rolled out over the coming three months.

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Games get real

  • PopPress
  • January 15, 2014
  • StopPress Team
Games get real

With ever better visuals, characters and stories, and even the addition of things like scents, games are getting more and more real. In its new TVC by Crispin, Porter and Bogusky, Microsoft warns obsessed gamers just how real things are getting.

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Samsung, Domino's take the marketing stunt to new heights

  • Marketing
  • December 12, 2013
  • Amanda Sachtleben
Samsung, Domino's take the marketing stunt to new heights

It seems the days of the sedate product launch, held seated over a light lunch, are over as tech companies get ever more daring with their stunts. Plus: Samsung and Pead part company.

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