The Interactive Advertising Bureau of New Zealand has announced it's been working with publishers, agencies and tech vendors to implement ads.txt, a global IAB initiative designed to eliminate counterfeit inventory in the programmatic advertising ecosystem.
Marketing, advertising & media intelligence
Industry happenings at MediaWorks, Culture & Theory, Digiday Media Awards, Pead PR, Razzbri, TVNZ, Bauer, The Warehouse Group, Serko, Sudima Hotels and Resorts and Dow Design.
Run me a bath Alexa, put the lights on dim and tell me the news. We take a look at the virtual assistant space and how Kiwi media organisations will be using Amazon's Alexa.
Industry happenings at 95bFM, MediaWorks, APN Outdoor, Radio New Zealand, Pead PR, Energi, Discovery Communications and NZME.
Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here's what Andrew Szusterman, chief content officer at MediaWorks, has to say.
The New Zealand Television Awards recognised excellence in local television programmes as well as individual achievement as it announced the 2017 winners last night at Auckland's SkyCity Theatre.
industry happenings at Val Morgan, Reckon, Motion Sickness, The Edge and Fish.
Last night New Zealand’s TV talent celebrated the technical nouse of local producers at the New Zealand Television Craft Awards, and it was Lippy Pictures’ Jean that owned the night as it claimed eight of the 10 craft awards. PLUS: the finalists of the New Zealand Television Awards have been announced.
It's become the watercooler show of the moment, sparking conversations around the country. We chat to MediaWorks ECD Ant Farac about what he's done over the last few months to help squeeze the show into the public consciousness.
Industry happenings at MediaWorks, Anthem, Mana magazine and Napier City Council.
Industry happenings at MediaWorks, ATEED, Method, Harrison Grierson and Because.
Industry happenings at MediaWorks, TVNZ, Countdown, Lassoo Media and Motion Sickness.
Last night, New Zealand's radio royalty moved from behind the microphone to Auckland’s Shed 10 to celebrate the best of a platform that shows no sign of slowing down.
The release of MediaWorks’ financial figures this week showed that radio remains the healthiest and most important part of the business.
Industry happenings at Y&R Wellington, Carat, Spotify, Adshel NZ and MediaWorks.