articles tagged 'Mediacom'

Beacons 2018: FCB Media and PHD set for a big night

  • Awards
  • April 10, 2018
  • StopPress Team
Beacons 2018: FCB Media and PHD set for a big night

The Beacons finalists have been announced and this year it's FCB Media and PHD leading the finalists with 24 and 20 mentions on the list respectively.

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Fonterra Brands calls on the power of Annabel Langbein—and the power of the table—to get Kiwis cooking

  • Content marketing
  • November 13, 2015
  • Ben Fahy
Fonterra Brands calls on the power of Annabel Langbein—and the power of the table—to get Kiwis cooking

The holy grail of content marketing is to create a win-win-win: something that’s good for the consumers, good for the brand and good for the ambassadors/publishers. And Fonterra Brands, Annabel Langbein and Milk reckon they’ve done just that with a new content-led campaign/'inspiration platform' called ‘We Are What We Eat’, which aims to provide Kiwis with the tools to cook more often and more simply—and, at the same time, promote the surprisingly large benefits of getting the family around the table.

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TVCs of the Week: 27 October

  • TVC of the week
  • October 27, 2015
  • StopPress Team
TVCs of the Week: 27 October

Sanitarium, Mastercard and Safekids perform a victory dance this week.

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Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...

Mediacom wins out over ZO in Nestlé's Australasian review

  • Media
  • October 17, 2014
  • StopPress Team
Mediacom wins out over ZO in Nestlé's Australasian review

Mediacom won the grunty Fonterra business off OMD a few months back and now it will be taking on another big food account after Nestlé handed its Australasian media business to Groupm.

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Kiwi agencies vie for dodgeball glory

  • PopPress
  • September 2, 2014
  • StopPress Team
Kiwi agencies vie for dodgeball glory

Forget the rowing world cup, forget the basketball world cup; the real action last week was at Yahoo’s Dodgeball Keg Cup. Eight agencies competed in the tournament for the honour of winning the moderately prestigious Keg Cup and the highly coveted 50-litre keg of beer.

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voices

FCB, OMD, SparkPHD and Mediacom strong performers in this year's Beacons

  • Advertising
  • April 1, 2014
  • StopPress Team
FCB, OMD, SparkPHD and Mediacom strong performers in this year's Beacons

FCB Media, OMD, SparkPHD and Mediacom have taken a large number of finalist placings in the CAANZ Beacon awards, for which winners will be awarded on 1 May. Mediaworks, TVNZ and iSite Media are in the running for the Media Brand of the Year.

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Fonterra reviewing local media account, MediaCom hoping to replicate Asian success—UPDATED

  • Media
  • December 3, 2013
  • Ben Fahy
Fonterra reviewing local media account, MediaCom hoping to replicate Asian success—UPDATED

Fonterra is putting its media account up for pitch in New Zealand, with incumbent OMD and MediaCom thought to be battling it out for the spoils.

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TVNZ-NZ Marketing Awards: TVNZ Innovation, BNZ YouMoney

  • TVNZ-NZ Marketing Awards
  • October 24, 2013
  • StopPress Team
TVNZ-NZ Marketing Awards: TVNZ Innovation, BNZ YouMoney

BNZ’s rapid development of an online banking platform that ‘works like your brain does’, attracted the difficult to impress youth market to the brand.

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TVNZ-NZ Marketing Awards: Fairfax Media Supreme + BrandWorld FMCG, Griffin's Choco-ade

  • TVNZ-NZ Marketing Awards
  • October 21, 2013
  • StopPress Team
TVNZ-NZ Marketing Awards: Fairfax Media Supreme + BrandWorld FMCG, Griffin's Choco-ade

We've showcased all the winners of the TVNZ-NZ Marketing Awards in print through NZ Marketing, and now we're showcasing them online. First up, Fairfax Media Supreme Award and BrandWorld FMCG Award winner Griffin's.

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Clever banking banners win Colenso and Mediacom July IABNZ Award

  • Awards
  • July 10, 2013
  • StopPress Team
Clever banking banners win Colenso and Mediacom July IABNZ Award

Colenso BBDO and Mediacom have come up trumps in the Interactive Advertising Bureau New Zealand's (IABNZ) Online Creative Award for July, with their online banner work for BNZ Bank's YouMoney.

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BNZ plays the morbid reality card in new Kiwisaver campaign - UPDATED

  • Advertising
  • March 19, 2013
  • Sim Ahmed
BNZ plays the morbid reality card in new Kiwisaver campaign - UPDATED

Cheerfully depressing BNZ Kiwisaver ads tells it like it is, making you ponder the outlook of your retirement years.

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JWT flicks Contact's switch

  • Advertising
  • November 14, 2012
  • Ben Fahy
JWT flicks Contact's switch

As we wrote a few weeks back, Contact Energy put the feelers out for some new agency partners and JWT New Zealand has been chosen as the company's sole creative agency across brand, digital and retail.

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Power takes Fast 50 glory, as Mediacom flies marcomms flag

  • Marketing
  • October 25, 2012
  • StopPress Team
Power takes Fast 50 glory, as Mediacom flies marcomms flag

For the second year in a row, an electricity company has topped the Deloitte Fast 50 list of New Zealand's fastest-growing companies—though Pulse Utilities NZ's 2637 percent revenue growth didn't quite reach the dizzying heights of last year's winner, Powershop, which clocked in with 5280 percent growth. And in the marcomms field, Mediacom came in ninth with 487 percent growth, Gopher was 17th with 304 percent growth, SnapComms was 30th with 222 percent growth, recently acquired SublimeNZ was 31st with 216 percent growth and Christchurch's Plato Design Agency was 35th with 208 percent growth.

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bcg2 and Mediacom find Freedom

  • Advertising
  • October 17, 2012
  • StopPress Team
bcg2 and Mediacom find Freedom

It's been a pretty good year for bcg2 and Mediacom, with a few new accounts and plenty of plaudits at the TVNZ-NZ Marketing Awards for the work done on Pfizer's 'Viagra = Avigra' campaign. And it's notched up another win after being awarded the Freedom New Zealand account from incumbents M&C Saatchi Sydney/Auckland and Carat without a pitch.

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Twitter tracker shows Coca-Cola leading Olympic sponsor race, McDonald's languishing in last

  • Brand
  • July 31, 2012
  • StopPress Team
Twitter tracker shows Coca-Cola leading Olympic sponsor race, McDonald's languishing in last

During the Rugby World Cup, the off-field battles between sponsors—and, often, non-sponsors—made for fairly interesting viewing. And the same is certainly true with the Olympics. Thankfully, MediaCom has its finger on the pulse with its Twitter Tracker, which ranks sponsors by a unique Olympic Twitter Score that includes total volume of mentions, engagement and reach metrics and, importantly, positive or negative sentiment.

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